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Question 288 - MLS-C01 discussion

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An ecommerce company has observed that customers who use the company's website rarely view items that the website recommends to customers. The company wants to recommend items to customers that customers are more likely to want to purchase.

Which solution will meet this requirement in the SHORTEST amount of time?

A.

Host the company's website on Amazon EC2 Accelerated Computing instances to increase the website response speed.

Answers
A.

Host the company's website on Amazon EC2 Accelerated Computing instances to increase the website response speed.

B.

Host the company's website on Amazon EC2 GPU-based instances to increase the speed of the website's search tool.

Answers
B.

Host the company's website on Amazon EC2 GPU-based instances to increase the speed of the website's search tool.

C.

Integrate Amazon Personalize into the company's website to provide customers with personalized recommendations.

Answers
C.

Integrate Amazon Personalize into the company's website to provide customers with personalized recommendations.

D.

Use Amazon SageMaker to train a Neural Collaborative Filtering (NCF) model to make product recommendations.

Answers
D.

Use Amazon SageMaker to train a Neural Collaborative Filtering (NCF) model to make product recommendations.

Suggested answer: C

Explanation:

Amazon Personalize is a managed AWS service specifically designed to deliver personalized recommendations with minimal development time. It uses machine learning algorithms tailored for recommendation systems, making it highly suitable for applications where quick integration is essential. By using Amazon Personalize, the company can leverage existing customer data to generate real-time, personalized product recommendations that align better with customer preferences, enhancing the likelihood of customer engagement with recommended items.

Options involving EC2 instances with GPU or accelerated computing primarily enhance computational performance but do not inherently improve recommendation relevance, while Amazon SageMaker would require more development effort to achieve similar results.

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asked 31/10/2024
Ibrahim Isaaq
31 questions
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