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Question 46 - AI-102 discussion

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You need to measure the public perception of your brand on social media by using natural language processing. Which Azure Cognitive Services service should you use?

A.
Text Analytics
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A.
Text Analytics
B.
Content Moderator
Most voted
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Most voted
B.
Content Moderator
C.
Computer Vision
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C.
Computer Vision
D.
Form Recognizer
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D.
Form Recognizer
Suggested answer: A

Explanation:

Text Analytics Cognitive Service could be used to quickly determine the public perception for a specific topic, event or brand.

Example: A NodeJS app which pulls Tweets from Twitter using the Twitter API based on a specified search term. Then pass these onto Text Analytics for sentiment scoring before storing the data and building a visualisation in PowerBI. The Architecture looked something like this:

Reference:

https://www.linkedin.com/pulse/measuring-public-perception-azure-cognitive-services-steve-dalai

https://docs.microsoft.com/en-us/azure/cognitive-services/text-analytics/overview

asked 26/09/2024
Mauricio de Souza Penhalver Hollanda
48 questions
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Cao Trung Kiên

Edited one month ago

Voted B

Text Analytics Cognitive Service could be used to quickly determine the public perception for a specific topic, event or brand.

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