A marketing analytics team received customer transaction data from two different sources. The data is complete and accurate; however, the field names appear to be inconsistent. Given the following tables:
Which of the following is considered best practice if the team wants to consolidate the files and conduct further analysis?

Question

A marketing analytics team received customer transaction data from two different sources. The data is complete and accurate; however, the field names appear to be inconsistent. Given the following tables:

Which of the following is considered best practice if the team wants to consolidate the files and conduct further analysis?

Ghalem benhameurlaine · Accepted Answer

Standardize the field names.

Ghalem benhameurlaine · Answer

Recode the data values.

Ghalem benhameurlaine · Answer

Overwrite the field names in one of the tables.

Ghalem benhameurlaine · Answer

Edit the field names in the data dictionary.

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