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Question 154 - Certified Marketing Cloud Administrator (CRT-250) discussion
To prevent retention of stagnant data, Northern Trail Outfitters (NTO) wants any inactive data stored in data extensions to be cleared after 12 months.
What action should NTO take?
A.
Configure the business unit data retention setting to 12 months
B.
Configure the Enterprise wide default retention to one year
C.
Set inactive date to be automatically cleared after one year, but is recoverable
D.
Apply a row based retention to each data extension as it is created, set to 12 months
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