ExamGecko
Home Home / Adobe / AD0-E452

Adobe AD0-E452 Practice Test - Questions Answers, Page 5

Question list
Search
Search

List of questions

Search

Related questions











A company wants to onboard single campaign lists to the same data source each month to re-engage with their current customer. The company wants to ensure that the customer can be a part of multiple campaigns.

Which file type should an architect recommend to meet the requirements?

A.
.split
A.
.split
Answers
B.
.csv
B.
.csv
Answers
C.
.overwrite
C.
.overwrite
Answers
D.
.sync
D.
.sync
Answers
Suggested answer: D

A travel site plans to quickly re-target its customers who bought airline tickets with rental car offers. The company needs to leverage Adobe Audience Manager to send qualified segment data from the ticket purchasing site to its media targeting platforms to send offers where there is not a standard pre-existing integration.

Which approach should an architect recommend to meet these requirements?

A.
Contact Adobe consultant to transfer data
A.
Contact Adobe consultant to transfer data
Answers
B.
Extract and upload to SFTP approach
B.
Extract and upload to SFTP approach
Answers
C.
Server-to-Server Destination approach
C.
Server-to-Server Destination approach
Answers
D.
URL Type Destination approach
D.
URL Type Destination approach
Answers
Suggested answer: C

After successfully identifying their top-performing segments, a company wants to extend their reach by acquiring new prospects likely to convert.

Which two Audience Manager features should the architect recommend to meet these requirements? (Choose two.) A. Algorithmic Modeling

A.
Instant Cross-Device Suppression
A.
Instant Cross-Device Suppression
Answers
B.
Audience Marketplace
B.
Audience Marketplace
Answers
C.
Audience Lab
C.
Audience Lab
Answers
D.
Profile Linking
D.
Profile Linking
Answers
Suggested answer: A, C

An architect is using network debugger tools to verify that the Experience Cloud Visitor ID Service has been correctly deployed to a client’s website. The architect wants to filter the network traffic to isolate the call from the Experience Cloud Visitor ID Service to request a visitor ID for this standard implementation.

Which filter should the architect apply?

A.
dpm
A.
dpm
Answers
B.
event
B.
event
Answers
C.
dest
C.
dest
Answers
D.
b/ss
D.
b/ss
Answers
Suggested answer: A

Explanation:

Reference: https://docs.adobe.com/content/help/en/id-service/using/implementation-guides/test-verify.html

A mobile audio streaming service tracks the listening habits of its users via an analytics platform. It wants to enrich that data with third-party demographics data to better understand the users who use its platform.

Which approach should an architect select to meet the requirements?

A.
Include a login in the application, and share email and location with demographic data scraping company
A.
Include a login in the application, and share email and location with demographic data scraping company
Answers
B.
Include a login in the application and onboard third-party data via an onboarding partner
B.
Include a login in the application and onboard third-party data via an onboarding partner
Answers
C.
Share customer name and listening habits with media company partners and request customer demographics
C.
Share customer name and listening habits with media company partners and request customer demographics
Answers
D.
Share customer email and preferences with record companies and request related demographics
D.
Share customer email and preferences with record companies and request related demographics
Answers
Suggested answer: A

A client wants to send audience segments to a search partner via a URL Type Destination. The client wants to use the same base URL for sharing all audience segments with the search partner so that the client Audience Manager team will not be required to add the search partner’s URL each time a new segment needs to be shared.

Which configuration setting should an architect recommend to the client besides Name and Description?

A.
Type Cookie, Data Export Label, Serialize Enabled, Base URL, Secure URL, Delimiter
A.
Type Cookie, Data Export Label, Serialize Enabled, Base URL, Secure URL, Delimiter
Answers
B.
Type URL, Auto-fill Destination Mapping Enabled, Base URL, Secure URL, Delimiter
B.
Type URL, Auto-fill Destination Mapping Enabled, Base URL, Secure URL, Delimiter
Answers
C.
Type URL, Serialize Enabled, Base URL, Secure URL, Delimiter
C.
Type URL, Serialize Enabled, Base URL, Secure URL, Delimiter
Answers
D.
Type Cookie, Serialize Enabled, Base URL, Secure URL, Delimiter
D.
Type Cookie, Serialize Enabled, Base URL, Secure URL, Delimiter
Answers
Suggested answer: B

A media agency runs campaigns across display and social media platforms. Campaign impression data is captured by pixeling the creative.

Which approach should the agency use to populate traits in Audience Manager?

A.
Actionable Log Files
A.
Actionable Log Files
Answers
B.
Ad Server Macros
B.
Ad Server Macros
Answers
C.
URL Redirects
C.
URL Redirects
Answers
D.
Google Publisher Tag Destination
D.
Google Publisher Tag Destination
Answers
Suggested answer: C

A credit card company wants to market its rewards travel program to customers who are currently searching for travel. The company wants to identify those who are booking travel to start in the next 2 weeks.

Which method should an architect select to meet the requirements?

A.
Use an onboarding partners service to match bank and travel customers
A.
Use an onboarding partners service to match bank and travel customers
Answers
B.
Share customer PII data with the travel partner for them to find matches
B.
Share customer PII data with the travel partner for them to find matches
Answers
C.
Ask all travel site partners to provide their CRM records
C.
Ask all travel site partners to provide their CRM records
Answers
D.
Ask the travel partner to supply a monthly file and use natural match
D.
Ask the travel partner to supply a monthly file and use natural match
Answers
Suggested answer: A

A customer wants to analyze AAM segments to understand how those segments perform.

The customer wants to understand:

Frequency of visits

Purchasing habits

Demographics

What should an architect do to meet these requirements?

A.
Set up an Adobe Analytics Cookie Destination
A.
Set up an Adobe Analytics Cookie Destination
Answers
B.
Enable the Profile Merge Rule using Last Authenticated Profile
B.
Enable the Profile Merge Rule using Last Authenticated Profile
Answers
C.
Enable the Profile Merge Rule using Current Device Profile
C.
Enable the Profile Merge Rule using Current Device Profile
Answers
D.
Map the Adobe Analytics report suite(s) within an AAM Destination
D.
Map the Adobe Analytics report suite(s) within an AAM Destination
Answers
Suggested answer: A

A media client wants to increase returning customers. The client currently tracks and understands its visitors’ web behavior using Google Analytics and maintains customer 360 data on offline CRM. It plans to use Adobe Audience Manager to create segments and re-target on email using Adobe Campaign marketing automation.

Which onboarding approach should the architect recommend?

A.
Onboard Google Analytics data into Adobe Audience Manager using server-side forwarding
A.
Onboard Google Analytics data into Adobe Audience Manager using server-side forwarding
Answers
B.
Onboard Google Analytics data into Adobe Audience Manager using CSV files
B.
Onboard Google Analytics data into Adobe Audience Manager using CSV files
Answers
C.
Onboard offline CRM data into Adobe Audience Manager using client-side DIL
C.
Onboard offline CRM data into Adobe Audience Manager using client-side DIL
Answers
D.
Onboard Google Analytics data into Adobe Audience Manager using client-side DIL
D.
Onboard Google Analytics data into Adobe Audience Manager using client-side DIL
Answers
Suggested answer: B
Total 81 questions
Go to page: of 9