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Question 70 - BAPv5 discussion

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An airline has agreed that the following Key performance indicator (KPI) will help measure one of the airline's Critical Success Factors (CSFs) --customer service. The KPI is the percentage of customers rating our service as excellent in an independently administrator customer survey.

In the current year, the performance objective associated with KPI is 70%. The airline, therefore, aims for at least 70% of customers rating its service as excellent.

Which of the following activities in a Business Activity Model would establish whether the KPI and its associated performance objective is being achieved?

A.
Monitor customer satisfaction.
Answers
A.
Monitor customer satisfaction.
B.
Define customer satisfaction.
Answers
B.
Define customer satisfaction.
C.
Agree performance objective.
Answers
C.
Agree performance objective.
D.
Deliver customer service.
Answers
D.
Deliver customer service.
Suggested answer: A

Explanation:

The activity 'monitor customer satisfaction' would establish whether the KPI and its associated performance objective is being achieved, as it would involve collecting and analysing the data from the customer survey. The other activities are related to defining, agreeing or delivering customer satisfaction, but not measuring it. Therefore, option A is the correct answer.

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asked 16/09/2024
David Murinda
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