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Question 191 - Certified Marketing Cloud Consultant discussion

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For security reasons, Northern Trail Outfitters indicates they cannot store PII directly within their Marketing Cloud account. They are considering implementing Tokenized Sending to pull PII from their data warehouse at send time. They indicate they send several large, time-sensitive emails per year.

Which two considerations should be made about Tokenized Sending? (Choose 2 answers)

A.
Journey Builder Decision Splits provide a method to access data of Tokenized data natively.
Answers
A.
Journey Builder Decision Splits provide a method to access data of Tokenized data natively.
B.
Personalization Strings still allow PII to be displayed within an email.
Answers
B.
Personalization Strings still allow PII to be displayed within an email.
C.
Service Level Agreements for email sends are unsupported with the inclusion of outside servers.
Answers
C.
Service Level Agreements for email sends are unsupported with the inclusion of outside servers.
D.
Tokenized Sending should be combined with field-level data encryption for additional security.
Answers
D.
Tokenized Sending should be combined with field-level data encryption for additional security.
Suggested answer: B, C
asked 23/09/2024
Alessio Marsicovetere
17 questions
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