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Question 299 - Certified Marketing Cloud Consultant discussion

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Northern Trail Outfitters (NTO) is the holding company of three subsidiaries: Universal Containers, Ursa Major Solar, and Cloud Kicks. NTO recently purchased Marketing Cloud and has asked its consultant to recommend a scalable business unit (BU) hierarchy. They don't plan on executing any marketing campaigns on behalf of the NTO holding company, but NTO employees would like access to all subscribers and aggregate reporting. Additionally, each subsidiary business will be regularly running campaigns and should have their own branding, content, and subscribers.

Which solution should the consultant recommend?

A.
One parent BU and two child BUs with their own Sender Authentication Packages.
Answers
A.
One parent BU and two child BUs with their own Sender Authentication Packages.
B.
One parent BU with three additional private domains.
Answers
B.
One parent BU with three additional private domains.
C.
One parent BU and one child BU
Answers
C.
One parent BU and one child BU
D.
One parent BU and three child BUs with their own Sender Authentication Packages.
Answers
D.
One parent BU and three child BUs with their own Sender Authentication Packages.
Suggested answer: D
asked 23/09/2024
JIMMY GIOVANNY VARGAS TERAN
35 questions
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