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Question 205 - Certified Service Cloud Consultant discussion

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Cloud Kicks has recently implemented two-way mobile messaging to increase the efficiency of the support team. The company uses key performance indicators (KPIs) to measure the success of the implementation.

Which metric should a consultant use to measure the effectiveness of two-way mobile messaging?

A.
Average Handle Time
Answers
A.
Average Handle Time
B.
Reduced Call Volume
Answers
B.
Reduced Call Volume
C.
Total Open Cases
Answers
C.
Total Open Cases
Suggested answer: A

Explanation:

To measure the effectiveness of two-way mobile messaging implemented by Cloud Kicks, focusing on the Average Handle Time (AHT) is appropriate. AHT is a key performance indicator that measures the average duration taken to resolve customer issues from the moment a customer interaction begins. In the context of two-way mobile messaging, a reduction in AHT would indicate that the support team is able to resolve issues more efficiently through this channel. This metric directly reflects the impact of mobile messaging on operational efficiency, highlighting its effectiveness in streamlining communication, speeding up resolution times, and ultimately improving the overall customer service experience.

asked 23/09/2024
I Haq
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