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Salesforce Certified Cloud Advanced Cross Channel Practice Test - Questions Answers, Page 2

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Select features Einstein content selection, Select 2

A.
Uses open time email content
A.
Uses open time email content
Answers
B.
Content selection based on business rules
B.
Content selection based on business rules
Answers
Suggested answer: A, B

When are customers eligible to be send a message in STO(when customer will engage then its sent)

A.
immediately when the STO activity arrives
A.
immediately when the STO activity arrives
Answers
B.
Within the first minute of next hour.
B.
Within the first minute of next hour.
Answers
C.
with the next hour
C.
with the next hour
Answers
D.
At the hour user engages Within the next 24hours
D.
At the hour user engages Within the next 24hours
Answers
Suggested answer: D

What is prerequisite for email/web recommendations: select 2

A.
collect tracking code
A.
collect tracking code
Answers
B.
catalog
B.
catalog
Answers
Suggested answer: A, B

How does real time interaction management (RTM) in IS help marketer to provide personalized content to user, Select multiple

A.
Orchestration
A.
Orchestration
Answers
B.
Data aggregation
B.
Data aggregation
Answers
C.
Unified customer profile
C.
Unified customer profile
Answers
Suggested answer: A, C

Benefit of IS(advanced real-time personalization across various channel, unified customer profile) ----

A.
Understand, decide act
A.
Understand, decide act
Answers
B.
Listen, Understand , Act
B.
Listen, Understand , Act
Answers
Suggested answer: B

How are profiles merged In IS:

A.
Once a day
A.
Once a day
Answers
B.
Probabilistic matching
B.
Probabilistic matching
Answers
C.
Deterministic matching on matched identities
C.
Deterministic matching on matched identities
Answers
Suggested answer: C

What will you to send a real time email to a customer with a dynamic buy link when available stock goes below 50? Select 2.

A.
Journey api
A.
Journey api
Answers
B.
Rest api
B.
Rest api
Answers
C.
Transactional messaging api.
C.
Transactional messaging api.
Answers
D.
Email soap api
D.
Email soap api
Answers
Suggested answer: B, C

How does Marketing cloud connect help when you want to trigger journey when a record is created in sales cloud contact, Select 2.

A.
Sales cloud entry audience in journey builder
A.
Sales cloud entry audience in journey builder
Answers
B.
Use a api to trigger journey directly from ecom site and use email address as subscriber key.
B.
Use a api to trigger journey directly from ecom site and use email address as subscriber key.
Answers
C.
Use an api to create record in sales cloud directly from the ecom site
C.
Use an api to create record in sales cloud directly from the ecom site
Answers
D.
Use synchronized de, query to a sendable DE and use automation studio schedule to inject contact every 15 mins
D.
Use synchronized de, query to a sendable DE and use automation studio schedule to inject contact every 15 mins
Answers
Suggested answer: A, D

To what types of objects can you do a quick send in distributed marketing, Select multiple

A.
Lead
A.
Lead
Answers
B.
Contact.
B.
Contact.
Answers
C.
Person account, (opportunities, Quick send message records)
C.
Person account, (opportunities, Quick send message records)
Answers
Suggested answer: A, B

What is true about contact data and journey data.

A.
Journey data is static and contact data is updated data.
A.
Journey data is static and contact data is updated data.
Answers
B.
Contact data is static and journey data is updated data
B.
Contact data is static and journey data is updated data
Answers
Suggested answer: A
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