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Salesforce Certified Marketing Cloud Account Engagement Consultant Practice Test - Questions Answers, Page 14

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Question 131

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What activities can be done in Marketing Cloud Account Engagement's engagement program? [Choose one answer]

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Question 132

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What is possible with a trigger in engagement program? [Choose two answers]

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Question 133

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What is true about page actions? [Choose three answers]

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Question 134

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What is true about scoring? [Choose one answer]

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Question 135

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What is true about grading? [Choose two answers]

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Question 136

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Which is not a standard role in Marketing Cloud Account Engagement? [Choose one answer]

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Question 137

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When mapping fields between Marketing Cloud Account Engagement and Salesforce how can you control the synchronization? [Choose one answer]

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Question 138

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What is true about the Salesforce connector [Choose two answers]

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Question 139

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What is essential to setup when you are implementing Marketing Cloud Account Engagement for the first time? [Choose three answers]

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Question 140

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What is true about Marketing Cloud Account Engagement tracking? [Choose two answers]

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Total 262 questions
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Related questions

Which are true about Engagement Program
During the kickoff call, the LenoxSoft Marketing Manager expressed an immediate need to re-engage with older leads that went cold. Given this requirement, which Marketing Cloud Account Engagement features are the minimum requirement for a successful Engagement Program?
LenoxSoft currently has prospect and customer data located in their current email provider, spreadsheets from events, Salesforce, and LenoxSoft proprietary software. Specifically regarding their current email provider, what do you need to know before importing into Marketing Cloud Account Engagement to ensure a high deliverability rate in their initial Marketing Cloud Account Engagement email sends. Choose 2 answers:
Administrators can reset passwords for users
What is true about grading? [Choose two answers]
LenoxSoft wants to evenly assign prospects to their Sales team that meets either set of qualification criteria: Qualified & Semi-Engaged Grade is greater than B+ and score is greater than 50. Mostly Qualified & Engaged Grade is greater than C+ and score is greater than 150. What ways would you recommend in this scenario?
'LenoxSoft wants to implement an ongoing targeted marketing effort focused on prospects in the high tech industry, with a score over 200, and a grade higher than a B. If a prospect matches this criteria, they want to send a series of emails, add to a list, and notify the assigned sales representative. What Marketing Cloud Account Engagement feature should be used to accomplish this marketing effort?
You have been asked to create a form that gathers information from prospects. This information should be available in Marketing Cloud Account Engagement as well as a custom build community site. How would you achieve this?
LenoxSoft has very specific lead qualification criteria that must be met before assigning prospects to a sales rep: * The prospects must be located in Georgia or Florida. * The prospects must submit their 'Request a Demo' form. When this criteria is met, they want to automatically assign the prospects to a sales rep. 'State' is a required field on the 'Request a Demo' form. How should LenoxSoft automate assigning these leads?
There is Custom Field Type in Marketing Cloud Account Engagement called Phone