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Salesforce Certified Marketing Cloud Account Engagement Consultant Practice Test - Questions Answers, Page 8

Question list

List of questions

Question 71

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You are creating a new series of pay per click ads and want to track where a prospect originates when they arrive at your website. How would you set this up?

Question 72

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Lenoxsoft has a product line that is business to consumer. They use the Lead object, but the Contact and Account objects are combined. The Marketing Cloud Account Engagement Administrator wants to e

Question 73

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LenoxSoft mentions that they would like to invest in a content strategy but is afraid they don't have the resources. What do you advise?

Question 74

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Select available Webinar Scoring Rules

Question 75

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Select three available Marketing Cloud Account Engagement Editions

Question 76

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Select available Social Media Connectors

Question 77

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Select available Social Posting Connectors

Question 78

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Select available Webinar Connectors

Question 79

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Select available User Roles

Question 80

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Select Assets that allow to Adjust prospects score

Question 71

You are creating a new series of pay per click ads and want to track where a prospect originates when they arrive at your website. How would you set this up?

Create a Marketing Cloud Account Engagement campaign for each pay per click ad and place the tracking code on the landing page

Create a custom redirect for each pay per ad click and and select a Marketing Cloud Account Engagement campaign for each custom redirect

Create a custom redirect for each pay per click ad and use a completion action to add the prospects to a list

Create a custom redirect for each pay per click ad and use an automation rule to add the prospects to a list

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Lenoxsoft has a product line that is business to consumer. They use the Lead object, but the Contact and Account objects are combined. The Marketing Cloud Account Engagement Administrator wants to enable person accounts and understand how this configuration affects the syncing from Marketing Cloud Account Engagement to Salesforce. Given default Marketing Cloud Account Engagement and Salesforce syncing behavior, which statement is correct when Person Account are enabled?

Marketing Cloud Account Engagement will create a lead record in Salesforce, and when the lead is converted, Marketing Cloud Account Engagement will sync with contact and account.

Marketing Cloud Account Engagement will create a lead record in Salesforce, and when the lead is converted, Marketing Cloud Account Engagement will sync with the person account.

The Salesforce contact level and account level fields will only sync with prospect fields in Marketing Cloud Account Engagement.

The Salesforce person account record will only sync with the prospect record in Marketing Cloud Account Engagement.

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