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A developer needs to display a value which has been calculated using an AMPscript block. This value is stored in the variable named 'Label'.

Which two ways should the developer display this value in the body of an email? Choose 2 answers

A.
%%-v(@Label) -%%
A.
%%-v(@Label) -%%
Answers
B.
<ctrl:vr name=@Label />
B.
<ctrl:vr name=@Label />
Answers
C.
%%@Label%%
C.
%%@Label%%
Answers
D.
%%(Write (@Label1) 1%%
D.
%%(Write (@Label1) 1%%
Answers
Suggested answer: A, C

A company needs to retrieve a large number of rows from a data extension via the API.

Which two solutions would optimize the performance?

Choose 2 answers

A.
Use the REST API instead of the SOAP API.
A.
Use the REST API instead of the SOAP API.
Answers
B.
Use the AMPscript API functions on a CloudPage.
B.
Use the AMPscript API functions on a CloudPage.
Answers
C.
Use the ContinueRequest feature.
C.
Use the ContinueRequest feature.
Answers
D.
Use a SimpleFilterPart to retrieve small sets of relevant data.
D.
Use a SimpleFilterPart to retrieve small sets of relevant data.
Answers
Suggested answer: B, C

Northern Trail Outfitters (NTO) wants to determine the best identifier for subscribers across all channels.

What should be recommended5

A.
Contact Key
A.
Contact Key
Answers
B.
Mobile ID
B.
Mobile ID
Answers
C.
Email Address
C.
Email Address
Answers
D.
Subscriber ID
D.
Subscriber ID
Answers
Suggested answer: A

A customer wants a list of subscribers who were sent an email within the past 12 months.

How should this request be completed?

A.
Create a measure with criteria sent_date is after today minus 565 days
A.
Create a measure with criteria sent_date is after today minus 565 days
Answers
B.
Run a tracking extract via the SOAP API
B.
Run a tracking extract via the SOAP API
Answers
C.
Query against the Job and Sent data views
C.
Query against the Job and Sent data views
Answers
D.
Locate the email sends in the Tracking tab within Email Studio
D.
Locate the email sends in the Tracking tab within Email Studio
Answers
Suggested answer: B

Which two AMPscript HTTP functions allow an OAuth token to be passed in a header?

Choose 2 answers

A.
HTTPPost
A.
HTTPPost
Answers
B.
HTTPGet
B.
HTTPGet
Answers
C.
HTTPGet2
C.
HTTPGet2
Answers
D.
HTTPPost2
D.
HTTPPost2
Answers
Suggested answer: A, B

A marketer is planning a weekly promotional send.

Which two types of data extensions could be sent to?

Choose 2 answers

A.
Synchronized Data Extension
A.
Synchronized Data Extension
Answers
B.
Sendable Data Extension
B.
Sendable Data Extension
Answers
C.
Salesforce Data Extension
C.
Salesforce Data Extension
Answers
D.
Send Log Data Extension
D.
Send Log Data Extension
Answers
Suggested answer: A, B

Northern Trails Outfitters (NTO) has a sendable data extension with 1,500,000 contact records they want to delete.

Which step is required before deleting the contacts?

A.
Query the records into a new sendable data extension and delete it
A.
Query the records into a new sendable data extension and delete it
Answers
B.
Navigate to Contact Builder and delete the data extension
B.
Navigate to Contact Builder and delete the data extension
Answers
C.
Divide the records in half and delete each resulting data extension
C.
Divide the records in half and delete each resulting data extension
Answers
D.
Navigate to Email Studio and delete the data extension
D.
Navigate to Email Studio and delete the data extension
Answers
Suggested answer: C

A developer needs to process a payload from an external system in a CloudPage.

What Marketing Cloud Server-Side JavaScript Platform function should be used for converting a string payload in JSON format to a JavaScript object?

A.
Base64Decode
A.
Base64Decode
Answers
B.
ParseJSON
B.
ParseJSON
Answers
C.
CreateObject
C.
CreateObject
Answers
D.
Stringify
D.
Stringify
Answers
Suggested answer: B

A developer is working on cross-channel campaign functions for the email team at Northern Trail Outfitters. They are reviewing available APIs for the different Marketing Cloud applications to determine the most appropriate solution for each.

Which application utilizes the REST API?

A.
Automation Studio
A.
Automation Studio
Answers
B.
Classic Content
B.
Classic Content
Answers
C.
Content Builder
C.
Content Builder
Answers
Suggested answer: C

A developer is writing a query to select unique subscribers who opened any emails sent since the beginning of the previous day.

Which query would provide that result?

A.
A.
Answers
B.
B.
Answers
C.
C.
Answers
Suggested answer: A
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