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Salesforce Certified Marketing Cloud Developer Practice Test - Questions Answers, Page 3

Question list

List of questions

Question 21

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NTO wants to exclude sends to specific subscribers based on a business rule, which is defined in an Exclusion Script. Which three types of sends would support this functionality? Choose 3

Question 22

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A particular data extension need to be configured to store six months of data. How should data retention be added to the data extension in Email Studio?

Question 23

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A marketer is troubleshooting why an email send's tracking information is not available in Sales Cloud. The marketer confirms Marketing Cloud Connect is installed properly. What should be confirmed

Question 24

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A developer needs to configure an Email Send Logging Data Extension for a new business unit. Which option should be used?

Question 25

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A developer has a text field in a data extension they want to format using the FormatCurrency AMPscript function. Which two values would return $6.96? Choose 2

Question 26

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In which three ways should a developer optimize a query activity if it is currently timing out? Choose 3

Question 27

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A developer created a landing page in CloudPages which return unique content when subscriber data is located on a related data extension. The developer does not know if all subscribers have rows in

Question 28

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NTO is using a mobile campaign to collect an email addresses of interested subscribers. Using AMPscript's API functions they will send a confirmation email when an email is texted into their short c

Question 29

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A developer is building an integration with the Marketing Cloud API. In which two ways should the Client ID and Client Secret credentials be stored? Choose 2

Question 30

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How many month of data can a developer query from the tracking data views (_Sent, _Open, _Click)?

Question 21

NTO wants to exclude sends to specific subscribers based on a business rule, which is defined in an Exclusion Script. Which three types of sends would support this functionality? Choose 3

Journey Builder Send Email Activity

Content Builder Send Flow

Send Marketing Cloud Email in Sales or Service Cloud

Journey Builder Send SMS Activity

Automation Studio Send Email Activity

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Question 22

A particular data extension need to be configured to store six months of data.

How should data retention be added to the data extension in Email Studio?

Run a query to overwrite the rows with six months of data

Import a file to overwrite the rows with six months of data

Create a new data extension that includes data retention settings

Update the data extension configuration to include data retention settings.

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A marketer is troubleshooting why an email send's tracking information is not available in Sales Cloud. The marketer confirms Marketing Cloud Connect is installed properly. What should be confirmed next to continue troubleshooting the send's tracking information?

The audience was a Salesforce Data Extension containing the appropriate SFID

The email was sent to the All Subscribers list

The tracking destination folder was set to My Tracking

The audience was built using a Triggered Send Data Extension template

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Question 24

A developer needs to configure an Email Send Logging Data Extension for a new business unit. Which option should be used?

Create and ensure it has the name "Send Log"

Salesforce Support should create the data extension

Create from a copy of an existing Send Log in another business unit

Create using the SendLog Data Extension Template

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Question 25

A developer has a text field in a data extension they want to format using the FormatCurrency AMPscript function. Which two values would return $6.96? Choose 2

6,961

6.96

$6.96

6.96

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Question 26

In which three ways should a developer optimize a query activity if it is currently timing out? Choose 3

Use intrisic functions in the WHERE clause

Use SELECT * to include all fields

Use Primary key(s) on fields used in joins

Use intermediate tables to stage data

Only update records that have changed since last execution

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Question 27

A developer created a landing page in CloudPages which return unique content when subscriber data is located on a related data extension. The developer does not know if all subscribers have rows in the related data extension, and want default content to render if no subscriber data is found on the related data extension. Which best practice should the developer follow to control the unique and default content?

Use the RowCount function and an IF statement

Use the Lookup, Row and Field functions

Use the LookupOrderRows and Row functions

Use the DataExtensionRowCount function

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Question 28

NTO is using a mobile campaign to collect an email addresses of interested subscribers. Using AMPscript's API functions they will send a confirmation email when an email is texted into their short code. Which two objects are required to successfully create a TriggerSend object? Choose 2

Attribute

TriggerSendDefinition

Contact

Subscribers

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Question 29

A developer is building an integration with the Marketing Cloud API. In which two ways should the Client ID and Client Secret credentials be stored? Choose 2

Set credentials as environment variables in the application platform

Pass credentials in URL parameters over HTTPS

Set credentials as variables in application source code

Store credentials in a key management system (KMS)

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