Cloud Kicks (CX) has spent several months working to align the entire company around a vision based on inclusivity in the digital age. Because this project will span several years, the design team is concerned the vision will eventually be lost.What should CK do to maintain the vision and create transformative change?

Continuously align business goals to the vision.

Align the vision to current industry trends.

Continuously align business goals to the vision.

Realize the vision must be driven by business goals.

The strategy designer at Cloud Kicks has worked with the development team to create a cross-cloud 360 prototype based on a concept to create a better customer experience and help dive revenue.What should the designer produce to get buy-in from the business stakeholders?

Business user flow and journey map

Cloud Kicks is going to conduct research with users of products to better understand their needs.What are some safeguards that should be put in place to ensure the research is conducted ethically?

A code of conduct, ethics training, and a research data handling polic

A customer journey map, research scenario, and a RAID log

A hypothesis, project plan, and financial reimbursement for users

A code of conduct, ethics training, and a research data handling polic

A Strategy Designer at Cloud Kicks presents narrative to drive stakeholder alignment for a new product vision.In addition to the narrative, what should the designer provide to create alignment?

The strategic case including a breakdown of features and why they meet audience needs.

Incentives to motivate internal stakeholders to align with the proposed future state

The strategic case including a breakdown of features and why they meet audience needs.

A roadmap to minimize miscommunication about milestones in the build process.

Cloud Kicks' sales team is reporting an increased rate of churn. The Support team is frequently bombarded with customer requests for less complicated user experience. The development team sees the risk in changing a mature product.What should a strategy designer recommend to help create alignment between the team?

Share stories from customer reach to create a common understanding of challenges.

Create a prioritized product roadmap to ensure future releases address known challenges.

Define acceptance criteria and acceptance testing to validate intended outcomes.

The team at Cloud Kicks is spending too much time curating dashboards of the company's sales pipeline for multiple different levels of leadership, who are interested in different views of the same data.What should the strategy designer recommend to help the team efficiently share the right data?

Develop reports in Sales Cloud.

Provide Kanban view in Revenue Cloud

Cloud Kicks (CK) is a company of operational excellence However, CK has a hard time bringing innovative ideas to market, because investing In unproven tactics seems risky to its leaders who are used to making decisions based on metrics.Which approach should a strategy designer take when presenting a new product vision to this group?

Identify the biggest questions about the product vision and collect data on prototypes.

Run qualitative user research on the product vision and share key feedback with stakeholders.

Conduct a competitive analysis of other products in the same market as the product vision.

Identify the biggest questions about the product vision and collect data on prototypes.

A strategy designer at Cloud Kicks conducted a series of interviews with business stakeholders and customers to gain insights into existing customer support operations and wrote the design challenge statement. which option reflects the format of the design challenge statement?

How might we save our existing customers time by preemptively serving the info they need to deflect the customer support calls?

As a user, I want to see trending support resources upon the first login to customer support so I can save my time.

How might we save our existing customers time by preemptively serving the info they need to deflect the customer support calls?

Unify platforms and centralize support operations to save customers time and reduce business costs.

A cross-disciplinary design team is looking at an affinity map of insights.Which question should the team use to prioritize and turn them into design opportunities?

What constraints would we have to overcome?

Do we have the capability to develop this?

A strategy designer wants to make a case to executive stakeholders to target a new, saturated market with the purpose of increasing new customer acquisition.Which approach should the designer focus on?

Restate business goals and show how design could be used to de-risk exploration of this opportunity.

Make a presentation on design best practices and have industry experts speak on new market conditions.

Create a clickable high fidelity prototype to assess feasibility and perform user research on desirability.

Restate business goals and show how design could be used to de-risk exploration of this opportunity.

A strategy designer collaborated with the product design team at Cloud kicks and is now coming to the end of their discovery. Which technique should be used to frame the design challengeon the right problems?

Construct 'How might we...' questions.

Design 'For an optimal experience...' questions.

Construct 'How might we...' questions.

Create 'As a user, I should...' questions.

A strategy designer is working on a project with budget constraints. Many of the variables and decisions are unclear in the early stages of design What should be their approach in terms of bringing skills and talent?

Bring in team members with strong problem solving skills.

Define additional leads for each functional area.

Staff heavily from the development phase until the go to market phase.

Bring in team members with strong problem solving skills.

While conceptualizing a new footwear line, the design team gained feedback that both employees and consumers are seeking more sustainable products. Leaders need more rationale to justify the investment.Which values-based design principle should be used to reinforce this feedback?

Create products from recycled materials.

Use energy from renewable resources.

Focus on creating enduring advantage

In listening to its customer and influencers Cloud Kicks (CK) identifies a design opportunity to create a more sustainable sneaker Which additional topics should CK consider before framing the design challenge as a How Might We question?

Potential market sire and supply chain costs

Shareholder priorities and design team capabilities

Potential market sire and supply chain costs

Business drivers and signals of success

An online retailer developing a new sales strategy that releases a new, limited time promotion every 10 minutes to keep shoppers engaged.The retailer's strategy designer has concerns that the promotion falls into an ethical risk zone around addiction.Which strategy should be used to bring potential issues to light?

Design a workshop for the team to slow down and think through the potential consequences of the strategy to uncover stakeholder perspectives.

Release the project as intended knowing customer feedback will force the concerns to be addressed later.

Create a provocative presentation showing how strategies like these will lead to unhealthy shopping behaviors, and send it to leadership.

A health and wellness company wants to create a 10-year vision for its business. Which external context for innovation is the least risky trend to influence the company's strategy?

Perception shift: Feelings toward the efficacy of wellness products in the next 10 years

Market shift: The stability of the economy and consumers buying power in the next 10 years

Perception shift: Feelings toward the efficacy of wellness products in the next 10 years

Demographic shift: Number of affluent and educated young professionals in the U.S. in the next 10 years

Cloud Kicks wants to improve its digital commerce experience because it is losing prominence in the market. What should a strategy designer rely on to get stakeholder buy-in for a redesign?

Research findings and a competitive analysis.

Wireframes and a total addressable market (TAM) calculation

Research findings and a competitive analysis.

Inspiring graphics and personas

Customer service surveys and user feedback reveal Cloud Kicks' users desire new features on the sales platform How should the strategy designer collaborate with the UX designer to ensure those features are both viable and feasible?

Align design implications to business goals.

Co-create a journey map with users

Identify user quotes to make the case.

Align design implications to business goals.

Cloud Kicks' strategy designer needs to communicate a new product vision but is only able to access key stakeholders virtually Which technique should the designer use to ensure the audience remains engaged?

Ask open ended questions to the audience to maintain their involvement.

Turn the camera off so the audience can focus on the sides presented

Unsure half of the meeting time is dedicated to answering questions.

Ask open ended questions to the audience to maintain their involvement.

Cloud Kicks (CK) is launching a new online store and wants to get a better understanding of its market wants and needs to create compelling customer experience. CK's strategy designer recommends utilizing the Jobs to Be Gone framework.What are the core principles of the Jobs to Be Gone framework?

Customer-centric, Solution Agnostic, Stabile Over Time, Measurable Outcomes

Customer-centric, Effective Communication, Organizational Strategy, Success Criteria

Customer-centric, Values driven, Flexible, Revenue focused

Customer-centric, Solution Agnostic, Stabile Over Time, Measurable Outcomes

A strategy designer at Cloud Kicks (CK) has crafted a vision for a sustainable future digital commerce strategy, with an emphasis on efficiency for both users and business logistics.As they design and develop CK*s new mobile app, how should the designer ensure alignment to the vision?

Establish KPIs and instill checkpoints in the product development process.

Design a usability testing recruit plan that leans heavily on environmentalists.

Research design patterns applicable to digital commerce and business logistics.

Establish KPIs and instill checkpoints in the product development process.

Salesforce Certified Strategy Designer Practice Test 3

Question 1 / 40

Cloud Kicks (CK) is interested in collecting data passively from customers while they are exercising in the company's latest tours plans to collect heart rate and activity levels and then overlay this data with self-reported weight, age, and health behavior information to provide fitness recommendations

What should a strategy designer recommend before CK commits to this project?

User Acceptance Testing

Consequence Scanning Workshop

Global Trend Analysis

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Salesforce Certified Strategy Designer Practice Test 3

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