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Jerry the Chief Marketing Officer for a sports apparel and trophy company, sells products to schools and athletic clubs globally Recently the company has decided to invest in a new line of customized sports equipment Jerry plans to email his current customer base to offer them a discount on their first purchase of such equipment. Jerry tells Kate, the Director of Privacy, about his plan. What is the best guidance Kate can provide to Jerry?
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Question 60 - CIPP-E discussion

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Which sentence BEST summarizes the concepts of "fairness," "lawfulness" and "transparency'', as expressly required by Article 5 of the GDPR?

A.

Fairness and transparency refer to the communication of key information before collecting data; lawfulness refers to compliance with government regulations.

Answers
A.

Fairness and transparency refer to the communication of key information before collecting data; lawfulness refers to compliance with government regulations.

B.

Fairness refers to limiting the amount of data collected from individuals; lawfulness refers to the approval of company guidelines by the state; transparency solely relates to communication of key information before collecting data.

Answers
B.

Fairness refers to limiting the amount of data collected from individuals; lawfulness refers to the approval of company guidelines by the state; transparency solely relates to communication of key information before collecting data.

C.

Fairness refers to the security of personal data; lawfulness and transparency refers to the analysis of ordinances to ensure they are uniformly enforced.

Answers
C.

Fairness refers to the security of personal data; lawfulness and transparency refers to the analysis of ordinances to ensure they are uniformly enforced.

D.

Fairness refers to the collection of data from diverse subjects; lawfulness refers to the need for legal rules to be uniform; transparency refers to giving individuals access to their data.

Answers
D.

Fairness refers to the collection of data from diverse subjects; lawfulness refers to the need for legal rules to be uniform; transparency refers to giving individuals access to their data.

Suggested answer: A

Explanation:

According to the UK GDPR, the processing of personal data must be lawful, fair and transparent1.Lawfulness means that there must be a valid legal basis for processing personal data, such as consent, contract, legal obligation, vital interests, public task or legitimate interests1.Fairness means that the processing must not be detrimental, unexpected or misleading to the individuals concerned1.Transparency means that the individuals must be informed about how their data is used, who it is shared with, what rights they have and how they can exercise them1.Therefore, the sentence that best summarizes these concepts is option A, which states that fairness and transparency refer to the communication of key information before collecting data; lawfulness refers to compliance with government regulations.Reference:1 https://ico.org.uk/for-organisations-2/guide-to-data-protection/guide-to-the-general-data-protection-regulation-gdpr/principles/lawfulness-fairness-and-transparency/

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asked 22/11/2024
Siphiwe Soldat
34 questions
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