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Question 47 - BAPv5 discussion

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Bessant Co.manufactures and sells clothing. The company is every profitable and the IT director would like to invest some of these profits into improving the technical infrastructure of the company, which would help the organic growth of the company. However, the finance director would like to use the profits to acquire one of its competitors.

Shelly is the business analyst on this project and she recognises that the IT and finance director do not agree on the future direction of the business. Once prefers organic growth and the other, growth by acquisition.

What technique COULD Shelly use to improve her understating ot these two different perspectives?

A.
CATWOE.
Answers
A.
CATWOE.
B.
The power/ interest grid
Answers
B.
The power/ interest grid
C.
SWOT analysis
Answers
C.
SWOT analysis
D.
POPIT model.
Answers
D.
POPIT model.
Suggested answer: A

Explanation:

CATWOE is a technique that helps to understand different perspectives of a situation by analyzing six elements: Customers, Actors, Transformation process, Worldview, Owner, and Environmental constraints. Shelly could use CATWOE to improve her understanding of the IT and finance director's views on the future direction of the business, by identifying who are the customers, actors, owners, and so on for each option (organic growth or acquisition), and how they differ. Option A is the correct answer.

What Is The CATWOE Analysis And Why It Matters In Business - FourWeekMBA

CATWOE Analysis: A Holistic Approach to Problem Solving - SlideModel

asked 16/09/2024
Luis Raul Juarez Cosio
38 questions
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