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Question 34 - Certified Business Analyst discussion
Universal Containers (UC) uses a Salesforce org. UC is merging with a sister company that uses a different CRM. The incoming sales team is reluctant to change to a different process. The business analyst (BA) has been asked to help reach consensus and drive adoption.
Which group is well positioned to help the BA secure alignment for the initiative?
A.
System admin and project manager
B.
Power users and top sales earners
C.
Executive sponsors and sales leadership
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