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Question 78 - Certified Data Cloud Consultant discussion

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A healthcare client wants to make use of identity resolution, but does not want to risk unifying profiles that may share certain personally identifying information (PII).

Which matching rule criteria should a consultant recommend for the most accurate matching results?

A.
Party Identification on Patient ID
Answers
A.
Party Identification on Patient ID
B.
Exact Last Name and Emil
Answers
B.
Exact Last Name and Emil
C.
Email Address and Phone
Answers
C.
Email Address and Phone
D.
Fuzzy First Name, Exact Last Name, and Email
Answers
D.
Fuzzy First Name, Exact Last Name, and Email
Suggested answer: A

Explanation:

Identity resolution is the process of linking data from different sources into a unified profile of a customer or an individual. Identity resolution uses matching rules to compare the attributes of different records and determine if they belong to the same person. Matching rules can be based on exact or fuzzy matching of various attributes, such as name, email, phone, address, or custom identifiers. A healthcare client who wants to use identity resolution, but does not want to risk unifying profiles that may share certain personally identifying information (PII), such as name or email, should use a matching rule criteria that is based on a unique and reliable identifier that is specific to the healthcare domain. One such identifier is the patient ID, which is a unique number assigned to each patient by a healthcare provider or system. By using the party identification on patient ID as a matching rule criteria, the healthcare client can ensure that only records that have the same patient ID are matched and unified, and avoid false positives or false negatives that may occur due to common or similar names or emails. The party identification on patient ID is also a secure and compliant way of handling sensitive healthcare data, as it does not expose or share any PII that may be subject to data protection regulations or standards.

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asked 23/09/2024
Tarnauceanu Diana
40 questions
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