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Question 61 - Certified Marketing Cloud Intelligence Accredited Professional discussion
A client wants to integrate their data within Marketing Cloud Intelligence to optimize their marketing Insights and cross-channel marketing activity analysis. Below are details regarding the different data sources and the number of data streams required for each source.
Which three advantages does a client gain from using Calculated Dimensions as the harmonization method for creating the Objective field?
A.
Scalability - future data streams that will follow similar logic will be automatically harmonized.
B.
Data model restrictions - Calculated Dimensions do not need to adhere to Marketing Cloud Intelligence's data model
C.
Processing - creation of Calculated Dimensions will ease the processing time of the data streams it relates to
D.
Ease of Maintenance - the logic is written and populated in one centralized place
E.
Performance (Performance when loading a dashboard page) should be optimized as the values of calculated dimensions are stored within the database.
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