What is the operational order of the Contact Delete process for Marketing Cloud?

Delete initiated > Suppression phase > Final Deletion

Delete initiated > Final deletion

Delete initiated > Final deletion >Suppression phase

Data identified > Suppression phase > Delete initiated > Account page

A developer uses the messageDefinitionSends REST API endpoint to send a triggered send email.This method returns a 202 (success) response code. How could the developer validate if the email was successfully sent?

Use the messageDefinitionSend/key:(key)/deliveryRecords REST endpoint with GET method

The 202 response code indicates the message was sent successfully; no further action is required.

Use the validateEmail REST resource with POST method to obtain the email delivery details from the request.

Confirm the record was successfully inserted into the associated Triggered Send Data Extension.

Certification Aid wants to import an encrypted CSV file from the Marketing Cloud Enhanced FTP server. Which two File Transfer activities are needed to achieve this? Choose 2.

To move the import file from the Safehouse to Marketing Cloud.

To decrypt the import file on the Safehouse.

To decrypt the import file on the Enhanced FTP server.

To move the import file from the Safehouse to Marketing Cloud.

To decrypt the import file on the Safehouse.

To move the import file from the Enhanced FTP server to the Safehouse

Certification Aid uses Marketing Cloud Connect and wants to create a lead capture form on a landing page. When a customer submits the form, a Lead record should be created in Salesforce. Which scripting language can be used for this?Choose 2.

AMPscript to create Salesforce record, SSJS for form handling.

AMPscript for whole functionality.

AMPscript to create Salesforce record, SSJS for form handling.

SSJS to create Salesforce record, AMPscript for form handling.

AMPscript for whole functionality.

Which statements are true regarding the Marketing Cloud SOAP API? Choose 2.

Most SOAP calls can be synchronous or asynchronous.

Uses XML in request and response body.

More than 2000 SOAP calls can be performed per minute.

Most SOAP calls can be synchronous or asynchronous.

Uses XML in request and response body.

Uses JSON in request and response body.

Certification Aid wants to update Contact data stored in a Data Extension using the REST API. What is required to achieve this? Choose 1.

The Data Extension must be in a Population.

The Data Extension must be in an Attribute Group.

The Data Extension must be in a Population.

The Data Extension must be sendable.

The Data Extension must be created in Email Studio.

Certification Aid created a journey and event definition in Marketing Cloud. Which of the following resources are relevant to inject Contacts into the journey using the REST API? Choose 2.

POST /interaction/v1/interactions/contactentry

POST /eventDefinitions/key:{key} or /eventDefinitions/{id}

POST /interaction/v1/interactions/contactentry

GET /eventDefinitions/key:{key}

When do synchronous REST API calls to Marketing Cloud time out? Choose 2.

300 seconds for tracking and data retrieve operations.

120 seconds for non-tracking operations.

240 seconds for tracking and data retrieve operations.

300 seconds for tracking and data retrieve operations.

120 seconds for non-tracking operations.

240 seconds for non-tracking operations.

Certification Aid wants to create Contacts in Marketing Cloud via API calls. Which API should be used for this? Choose 2.

POST /contacts/v1/contacts route

A developer is using the REST Authorization Service to obtain an OAuth access token. Which method should be used to include the access token in the API requests

Include the header Authorization: Bearer YOUR ACCESS TOKEN

Include the header x-access-token: your_access_token

Include as a query parameter access_token=Y0UR_ACCESS_TOKEN

Include the header Authorization: Basic your_access_token

Include the header Authorization: Bearer YOUR ACCESS TOKEN

A developer identified duplicate contacts and wants to delete roughly 10 million subscribers using Contact Delete. How could the process be expedited?

Delete any unnecessary Sendable Data Extensions

Change the Suppression value to a larger value

Delete any unnecessary Sendable Data Extensions

Manually delete subscribers in All Contacts

Stop the current delete process and delete smaller groups

Contact Builder can be used to create a relational model of an organization's data within Marketing Cloud. Which three factors should be taken into consideration when preparing data to be used in Contact Builder? Choose 3 answer

Assigning data relationships and primary keys across all channels

Verifying data address marketing needs

Verifying all data extensions have a sendable value

Assigning data relationships and primary keys across all channels

Verifying data address marketing needs

Verifying all data extensions have a sendable value

Verifying each data extension has the required Email Address field populated

Normalizing data to reduce redundancy

A developer wants to build an audience by identifying subscribers who opened a specific email.Which query should the developer use?

SELECT SubscriberKey FROM _Open WHERE JobID = '1234'

SELECT * FROM _Open WHERE ListID = '1234'

SELECT * FROM _Open WHERE JobID = "1234"

SELECT SubscriberID FROM _Open WHERE JobID = "1234"

SELECT SubscriberKey FROM _Open WHERE JobID = '1234'

A developer wants to configure performance tracking of the content dynamically created via AMPscript in an email. Which two steps should be performed to achieve this objective? Choose 2

Request the Impression Tracking feature be enabled on the account

Include the functions BeginImpressionRegion and EndImpressionRegion

Request the Impression Tracking feature be enabled on the account

Include the functions BeginImpressionRegion and EndImpressionRegion

Configure dynamic content block in Content Builder

Add a unique identifier in the HTML tags within the generated content

A developer wants to personalize a welcome email with the recipient's first name from the Customers data extension, which is different from the targeted sending data extension named NewSubscribers. Both data extensions contain the unique identifier in a field named CustomerKey.Which AMPscript Syntax would populate the first name personalization as requested?

%%=Lookup('Customers', 'FirstName', 'CustomerKey', CustomerKey)=%%

%%=Lookup('Customers', 'FirstName', 'ContactID', CustomerKey)=%%

%%=Lookup('Customers', 'FirstName', 'CustomerKey', CustomerKey)=%%

%%=Lookup('Customers','FirstName','CustomerKey', 'CustomerKey')=%%

%%=Lookup('NewSubscribers','FirstName','ContactID',CustomerKey)=%%

A developer identified a use case where a triggered send of an email is needed. The developer already successfully set up authentication with a Client ID and Client Secret has used them in several REST calls. When the REST call is made, a "401 Unauthorized" error is returned. What is the first thing the developer should check?

The send permissions have been granted for the Client ID and Client Secret within Installed Packages.

The email interaction has been started

The automation permissions have been granted for the Client ID and Client Secret within Installed Packages.

The email interaction has been published.

A marketing director at Northern Trail Outfitters wants to analyze the Send, Click, and Open Data Views. Which activities should the developer build to generate the data before transferring it to the SFTP?

Data Views Extract > Filter Activity

Query Activity > Tracking Extract

Data Views Extract > Filter Activity

Filter Activity > Data Extension Extract

Query Activity > Data Extension Extract

A developer wants to retrieve daily JSON data from a customer's API and write it to a data extension for consumption in Marketing Cloud at a later time.What set of Server-Side JavaScript activities should the developer use?

Platform.Function.InvokeRetrievef); Platform.Function.Stringify(); Platform.Function.UpsertDE();

Platform.Function.InvokeRetrieve(); Platform.Function.ParseJSON(); Platform.Function.UpsertData();

Platform.Function.HTTPGet(); Platform.Function.ParseJSON(); Platform.Function.UpsertData();

Platform.Function.InvokeRetrievef); Platform.Function.Stringify(); Platform.Function.UpsertDE();

Platform.Function.HTTPGe(); Platform.Function.Stringify(); Platform.Response.Write();

New subscribers at Northern Trail Outfitters (NTO) are added to a data extension. NTO would like to send these subscribers a welcome series with Journey Builder.What would allow the data extension to be selected for journey entry'

The data extension must be configured for sending.

At least one Campaign must be associated to the data extension.

The Triggered Send Template must be used to create the data extension.

The data extension must be configured for sending.

The data extension must contain a field of the EmailAddress data type.

A developer receives Error Code 5 when performing a SOAP API call. The error states: "Cannot Perform 'Post' on objects of type 'SentEvent'".What could be the issue?

'SentEvent' is not able to be updated using SOAP.

SOAP does not support POST; use REST

The authentication token has expired.

It may be a temporary network issue.

'SentEvent' is not able to be updated using SOAP.

A developer uses an API to send data to a Marketing Cloud data extension once every five minutes using the REST API. They notice data does not always write to the data extension, leading to data loss.Which three best practices are recommended to avoid this issue? Choose 3 answers

In case of 'Not Authorized' errors, request a new Access Token and attempt the call again.

Use Username and Password authentication instead of oAuth client ID and client secret.

Store the expiry of the access token to ensure a new token is requested if the old one is invalid.

In case of 'Not Authorized' errors, request a new Access Token and attempt the call again.

In case of Server errors, request a new Access Token before each request.

In case of Server errors, ensure the Server is available and attempt the call again.

Use Username and Password authentication instead of oAuth client ID and client secret.

Store the expiry of the access token to ensure a new token is requested if the old one is invalid.

A developer receives a request for tracking data for alt sends associated with a specific JoblD. The developer needs to see Sends, Opens, Clicks, and Bounces.Which two activities could the developer use? Choose 2 answers

Server-Side JavaScript Activity

A developer wants to build an email that dynamically populates the physical address of a company's locations using the variable ©address. The deployment goes to millions of subscribers and the developer wants the fastest possible performance.Which AMPscript solution should be recommended?

%%[ SET @address = field(Lookcup("Building_Locations"/ "Address", "Id",@Id), "Address") ]%%

%% [ SET @address - field(Row(LookupRows("Building_Locations", "Address","Id"), 1),"Address") ]%%

%%; SET @address = LookupRows(Building_Locations", "Address", "Id") ]%%

%: SET @address = Lookup(''Building_locations'', Address'', ''id''@id) ] %%

Salesforce Certified Marketing Cloud Developer Practice Test 2

A developer wants to design a custom subscription center in CloudPages. The developer prefers to code in AMPscript, but is also skilled in Server-Side JavaScript. While the developer is confident their code is of high quality, they would still like to handle unexprected errors gracefully to ensure the best user experience. Which feature should handle this scenario?

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Salesforce Certified Marketing Cloud Developer Practice Test 2

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Salesforce Certified Marketing Cloud Developer Practice Tests

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