A winery is preparing a Video action campaign intended to attract customers to their website for their holiday sale. Which of the following creative best practices should they implement to encourage consumer interaction?

Have a clear call-to-action such as 'Learn more.'

Reach a broad audience with Dynamic video ads.

Link your Google Ads account to your Google Merchant Center account.

Have a clear call-to-action such as 'Learn more.'

Add location extensions to focus on selected geographic locations.

You want to track conversions for your Video action campaign, but you're worried that your campaign won't track some conversions because many customers take extra time to make a final decision on their purchases.What conversion tracking best practice should you follow to make sure you accurately measure conversions?

You should extend the conversion window to be longer

You should send a survey to existing customers asking about their checkout experience

You should extend the conversion window to be longer

You should ask store visitors where they heard about your company

You should compare video ad interactions against the timing of completed sales

Decide on the highest amount they're willing to pay for this campaign

Slightly inflate the average amount the account manager is willing to bid for this campaign.

Use the estimate in the traffic estimator during campaign setup

Slightly inflate the estimate in the traffic estimator during campaign setup.

Decide on the highest amount they're willing to pay for this campaign

Demographics and Detailed Demographics

Brand Lift, before the campaign delivers any impressions.

Active View, after the campaign receives over 1,000 clicks.

Brand Lift, after the campaign receives over 1,000 clicks.

Brand Lift, before the campaign delivers any impressions.

Active View, before the campaign delivers any impressions

It'II analyze the historical performance of shared features, such as negative key word lists.

Their default campaign preferences will automatically install into each plan.

It'II analyze the historical performance of shared features, such as negative key word lists.

Their plans will save to one place in the inlet face for easier analysis

It'll pull data from Google Analytics for consideration when making forecasts

After running successful Search and Display campaigns to drive action, you've decided to run a Video campaign with the same objective.

Why should you keep the Video campaign in the same account as the other campaigns?

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