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Question 89 - Certified B2B Solution Architect discussion

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Northern Trail Outfitters (NTO) currently use Sales Cloud to track deals and now wants to use channel sales to distribute and tell products through resellers (partners). As part of the channel strategy. NTO will be implementing a Partner Community for resellers to register deals or generate quotes. NTO needs to establish metrics to measure each reseller's performance based on the reseller's activities within the Partner Community. NTO wants to focus on leading metrics as opposed to lagging metrics to get early feedback on how the portal is being used by partners.

Which three leading metrics should a SolutionArchitect recommend to help NTO measure each reseller's goals through the Partner Community?

Choose 3 answers

A.
Product types sold
Answers
A.
Product types sold
B.
Opportunities generated
Answers
B.
Opportunities generated
C.
Number of quotes generated
Answers
C.
Number of quotes generated
D.
Logins into Partner Community
Answers
D.
Logins into Partner Community
E.
Opportunity win rates
Answers
E.
Opportunity win rates
Suggested answer: B, C, D

Explanation:

The best three leading metrics to help NTO measure each reseller's goals through the Partner Community are logins into Partner Community, number of quotes generated, and opportunities generated. These metrics will give NTO early feedback on how theportal is being used by their partners and will provide insight into their success in using the Partner Community. Product types sold and opportunity win rates are lagging metrics and may not provide timely feedback on the success of the Partner Community.

Leading metrics are indicators that show what's happening and can have real-time impact on your bottom line12.

Lagging metrics are indicators that show the outcome of what happened in a previous time period12.

Leading metrics are useful for predicting future performance and making adjustments, while lagging metrics are useful for evaluating past performance and setting goals34.

To measure each reseller's performance in Northern Trail Outfitters' Partner Community effectively, focusing on leading metrics such as opportunities generated, number of quotes generated, and logins into the Partner Community provides early indicators of engagement and potential sales success. These metrics offer insights into the resellers' active participation and their potential impact on sales, allowing NTO to identify trends and address issues proactively. Leading metrics, unlike lagging metrics, provide real-time data that can inform strategic decisions and adjustments in the channel sales strategy, aligning with best practices for performance measurement and partner management in Salesforce communities.

asked 23/09/2024
Daniel williams
51 questions
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