Question 180 - Certified User Experience Designer discussion

A journey map is a visual representation of the steps, emotions, and pain points that a user goes through when interacting with a product or service.A journey map can help the UX Designer understand the user's needs, goals, expectations, and frustrations, and identify opportunities for improvement or innovation12

Creating a journey map together with employees from different departments is a strategy that can strengthen employee relationships the most, because it can:

Foster collaboration and communication: Inviting employees from different departments to create a journey map can help them share their perspectives, insights, and ideas, and learn from each other.This can also help them align on a common vision and goal, and build trust and respect among the team members34

Increase engagement and ownership: Inviting employees from different departments to create a journey map can help them feel more involved and invested in the design process and the outcome.This can also help them develop a sense of ownership and responsibility for the product or service, and increase their motivation and satisfaction34

Enhance creativity and innovation: Inviting employees from different departments to create a journey map can help them generate more diverse and creative solutions, as they can leverage their different skills, experiences, and backgrounds.This can also help them challenge their assumptions and biases, and explore new possibilities and opportunities34

Create a first draft in a design team and then share it for feedback with employees: This is not a strategy that can strengthen employee relationships the most, because it can create a sense of exclusion and hierarchy among the employees. The design team may appear to be the sole authority and decision-maker, while the other employees may feel like passive observers or critics.This can also limit the diversity and quality of the feedback, as the employees may not have enough context or understanding of the design process and the user's needs34

Send an anonymous survey to collect ideas from across the whole company: This is not a strategy that can strengthen employee relationships the most, because it can reduce the interaction and connection among the employees. An anonymous survey may not allow the employees to express their thoughts and feelings fully, or to receive any feedback or recognition for their contributions.This can also make the employees feel detached and indifferent about the design process and the outcome34

Create a Journey Map Unit | Salesforce Trailhead

How to Create a Customer Journey Map - UX Mastery

How to Use Journey Mapping to Improve Employee Engagement

How to Use Journey Mapping to Drive Collaboration and Innovation