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A customer wants to analyze AAM segments to understand how those segments perform. The customer wants to understand: ▪ Frequency of visits ▪ Purchasing habits ▪ Demographics What should an architect do to meet these requirements?
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Refer to the exhibit. The AAM API tool being used is reporting a “Bad Request” response when trying to do a bulk upload of new traits. The architect has validated that the Data Source ID and Folder ID is correct. What is the cause of the bad request response?
An architect is evaluating a company’s business requirements against its marketing technology investment. The architect notes that the company has integrated Adobe Analytics and Adobe Target but that they are not currently leveraging Adobe Audience Manager (AAM). Which three business requirements suggest a need for AAM? (Choose three.)
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A large bank needs to develop the taxonomy to manage its assets in the Audience Manager given the following scenario: Collects site activity data from multiple websites set up for a respective Line of Business (LOB) Has extensive data available in CRM system on its current customers Tracks media in DMP (Display, Video, Search, Social, etc.) Has multiple teams and partners using the data available within Audience Manager for audience development Which recommendation should an architect make for Traits name taxonomy development?
Which two features must be implemented for server-side forwarding? (Choose two.)

Question 26 - AD0-E452 discussion

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An electronics company plans to target audiences on its own web properties and through paid advertising. There are multiple lines of business, each with well-defined strategies for driving results. The architect has recommended a naming convention to make it easier for digital marketers to locate their segments in the Audience Manager UI.

Which segment name meets these requirements?

A.
Personal Electronics – Tablets – Cross-Sell Prospects
Answers
A.
Personal Electronics – Tablets – Cross-Sell Prospects
B.
All Electronics – Membership Level – Platinum
Answers
B.
All Electronics – Membership Level – Platinum
C.
Advertising – Ad Group 5 – Banner Ad Placement
Answers
C.
Advertising – Ad Group 5 – Banner Ad Placement
D.
Page Visitors – 30 Day Site Visitors – Product Pages
Answers
D.
Page Visitors – 30 Day Site Visitors – Product Pages
Suggested answer: A
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asked 02/10/2024
Srikar Gude
31 questions
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