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SAP C_C4H22_2411 Practice Test - Questions Answers
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Question 1
You are setting up a new API call to add a new contact that has opted in, and you want to ensure the system opt-in field is set correctly. What value must you use?
'31' : 'True'
'1' : '1'
'1' : 'True'
'31' : '1'
Question 2
You want to exclude domains and email addresses that should not be contacted via email at all. Which option do you need from this list?
Bounce management
Internal blocklist
Frequency cap
Reply management
Question 3
You want to import sales data into Smart Insight on a regular basis. What is the recommended frequency?
Real-time
Weekly
Hourly
Daily
Question 4
You want to prevent a specific coffee brand, 'GALLO', from being recommended on your website, although it will still be available to purchase. How can you do this?
Set available to false in product catalog for all products the brand.
Use command (['exclude', 'brand', 'is', 'ALL']) on all pages.
Use command (['include', 'brand', 'is', 'GALLO']) when requesting recommendations on coffee product's pages.
Use command (['exclude', 'brand', 'is', 'GALLO']) when requesting recommendations on coffee products' pages.
Question 5
What information does the email channel set up form collect? Note: There are 3 correct Answer to this question.
Website information
Sending volumes
Product information
Email performance
Historic sales information
Question 6
In which node can you choose filters and conditions such as 'Country equals US'?
Didn't click link
Quick filter
Email behavior check
Filter switch
Question 7
What is an SSL certificate used for? Note: There are 2 correct Answer to this question.
It is used by the sender policy framework (SPF) to authenticate outbound emails.
It is used by the SAP Emarsys Customer Engagement API for secure data transfer.
It is used to implement SAP Emarsys Customer Engagement password authentication and IP restrictions.
It is used to encrypt the access to SAP Emarsys Customer Engagement services and customers' link domains.
Question 8
Which mandatory steps do you need to complete before you can attempt your first API call? Note: There are 2 correct Answer to this question.
Create an SAP Emarsys Customer Engagement login.
Create an API user.
Configure authentication.
Download the Postman collection.
Question 9
How do you build a segment for contacts who recently opened an email, visited the website or made a purchase?
Analytics > Customer Lifecycle > Average Order > Order made (x) days ago = 0-100
Analytics > Customer Lifecycle > Average Order > Buyer Status = Platinum
Analytics > Customer Lifecycle > Customer Lifecycle > Days since last engagement = 0-15
Analytics > Customer Lifecycle > Customer Lifecycle > Customer lifecycle stage = Defecting customer
Question 10
Where can you check the average purchase details of a contact? Note: There are 2 correct Answer to this question.
Content > Predict Dashboard > Data Sources > Live Validator
Search > Search by email address > Edit Contact > Unified Customer Profile
Analytics > Customer Lifecycle > Customer Lifecycle
Contacts > Segments > Edit Segment > Display Contacts > Edit Contact > Unified Customer Profile
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