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SAP C_C4H22_2411 Practice Test - Questions Answers, Page 2
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Question 11
Which of the following apply to the msrp field in the product data file? Note: There are 3 correct Answer to this question.
It is the original price of the product.
The currency is not included.
The comma (,) is always used as the decimal mark.
It is a mandatory field.
The msrp value must be higher than the price for it to appear in the recommendation.
Question 12
Which database cannot be used for campaign personalization in SAP Emarsys Customer Engagement?
Amazon Redshift
Microsoft SQL Server
MySQL
Google BigQuery
Question 13
You want to create a new Lookalike Audience for Facebook in CRM Ads, but a status error message appears saying 'Too few contacts''. How is this possible? Note: There are 2 correct Answer to this question.
The audience is updated on a daily basis only.
The audience was archived.
The network audience was created but there are not enough contacts.
The network audience was created but the transfer of the contacts failed.
Question 14
Sarah left a product in her cart on your website. You'd like to build an automated customer journey so that she completes her purchase. Which trigger option from the list below do you need to use in your Interactions program?
Web Extend event
Wishlist event
Product catalog update
Mobile event
Question 15
You are tasked with setting up a new product feed for SAP Emarsys Customer Engagement. What rules should you follow to ensure the feed is accepted? Note: There are 2 correct Answer to this question.
Include the field names in the first row.
Leave fields empty when they do not have a value.
Use a pipe to separate fields.
Use ASCII encoding.
Question 16
You are implementing Web Channel and you are told to use all web campaign types available. What are your choices? Note: There are 3 correct Answer to this question.
Overlay: to have content appear above the normal website content
Ribbon: to display a ribbon at the top or bottom of the page
Category: to insert a category-level recommendation
Embed: to replace a selected element on your website
Space: to insert blank elements on your website
Question 17
You want to update your contact database. Which of the following options are recommended when it comes to uniquely identifying contacts? Note: There are 3 correct Answer to this question.
Use date of birth.
Use email address.
Use first name and last name.
Use an external ID.
Use an SAP Emarsys Customer Engagement internal ID.
Question 18
You select a segment as a recipient source for your Web Channel campaign. You want to display the campaign for two weeks. When is the segment refreshed? Note: There are 2 correct Answer to this question.
As soon as the Web campaign is launched
Every 6 hours
Hourly
On a daily basis
Question 19
You are building an abandoned cart program that uses a discount voucher. You don't want any users to receive more than 1 voucher in a 30 day period. There are wait nodes in the program that spam multiple days. Which participation setting do you need?
Contacts can enter this program again 30 days and 0 hours after exiting it.
Contacts can enter this program again 30 days and 0 hours after entering it.
Contacts can enter this program only once, ever.
Contacts can enter this program any time, even if they are still in it.
Question 20
How are List-unsubscribes generated?
A recipient opts out by using the Unsubscribe link in the email header.
A recipient opts out by using the List-unsubscribe button at the top of the email client.
A recipient opts out by using the Unsubscribe link in the email footer.
A recipient changes his or her newsletter information in the account profile.
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