A company is currently Implementing B2C Commerce and wants to use Marketing Cloud to send transactional emails like the Welcome Email, Order Confirmation, and Order Status Update Email.Which three steps are required to configure the Marketing Cloud Connector for triggered emails?Choose 3 answers

Configure REST Services in B2C Commerce that will be used to authenticate B2C Commerce against Marketing Cloud via its API integration and initiate a transactional email delivery.

Create an API Integration in Marketing Cloud using Installed Packages that provision access to Marketing Cloud APIs by external systems like B2C Commerce.

Customize the B2C Commerce storefront to trigger Marketing Cloud Transactional Messages at strategic points in the customer's experience by using Marketing Cloud's Transactional Messaging REST API. This customization should Include a payload that informs message contents.

Configure REST Services in B2C Commerce that will be used to authenticate B2C Commerce against Marketing Cloud via its API integration and initiate a transactional email delivery.

Customize the B2C Commerce storefront to invoke Marketing Cloud's Transactional Messaging REST API whenever a transactional message should be delivered. This customization should first authenticate B2C Commerce against Marketing Cloud and then deliver the Transactional Messaging pavload to inform message contents.

Create an API Integration in Marketing Cloud using Installed Packages that provision access to Marketing Cloud APIs by external systems like B2C Commerce.

Customize the B2C Commerce storefront to trigger Marketing Cloud Transactional Messages at strategic points in the customer's experience by using Marketing Cloud's Transactional Messaging REST API. This customization should Include a payload that informs message contents.

Integrate Marketing Cloud and B2C Commerce to provide Marketing Cloud with B2C Commerce order and customer information on a nightly basis via SFTP.

A company uses B2C Commerce, Marketing Cloud, and Service Cloud and requires that customers create an account before making their first purchase.Which system creates the customer ID and which system creates an additional ID to use as the customer primary record?

B2C Commerce creates a customer ID but the primary record should be created through Service Cloud.

Service Cloud creates a customer ID and an additional ID to be used as the primary record.

A B2C Commerce creates a customer ID and an additional ID to be used as the primary record.

Marketing Cloud creates a customer ID but the primary ID should be created through B2C Commerce.

B2C Commerce creates a customer ID but the primary record should be created through Service Cloud.

A large cosmetics company is planning a customer marketing campaign this summer that allows early access to new product launches in exchange for consent to contact participants through text or email. Future communications to those who 'opt-in' includes information on future product launches, store events, and holiday promotions.The company plans to offer a 'preference center' within the commerce experience, where authenticated users can opt-in or opt-out of various methods of direct communication.In which two ways should a Solution Architect define the appropriate systems and methods for user registration and communication preferences, and recommend where native platform functionality within each platform may need to be extended?Choose 2 answers

Allow customers to unsubscribe via email with one click, and opt-in or opt-out of specific communication methods through a hosted preference center.

Use native B2C Commerce registration options during the browse and checkout experience, and extend these features to provide an opt-in or opt-out communication preference center on a secure page within the same storefront UI.

Allow cookie consent to auto-enable email and/or mobile communications directly to the customer.

Allow customers to unsubscribe via email with one click, and opt-in or opt-out of specific communication methods through a hosted preference center.

Use native B2C Commerce registration options during the browse and checkout experience, and extend these features to provide an opt-in or opt-out communication preference center on a secure page within the same storefront UI.

Implicitly enroll all customers in direct mobile communications during checkout, and allow customers to opt-in or opt-out of all services via email sent by Marketing Cloud.

A single-brand client is implementing a Salesforce multi-cloud solution that includes B2C Commerce, Service Cloud, and Marketing Cloud. They have licenses for over 100 Service Cloud sandboxes, one B2C Commerce realm with on-demand sandboxes, and three Marketing Cloud production business units. The client wants to understand the environment, development, and automation deployment strategy for the implementation.Which two recommendations should a Solution Architect make in the discovery session?Choose 2 answers

Run load testing in B2C Commerce pre-launch against the production instance connected to a full copy sandbox in Service Cloud

Use a single Marketing Cloud instance to connect to multiple Service Cloud environments using Marketing Cloud Connect for each business unit

Run load testing in B2C Commerce pre-launch against the production instance connected to a full copy sandbox in Service Cloud

Use Marketing Cloud business units as testing environments

Use a single Marketing Cloud instance to connect to multiple Service Cloud environments using Marketing Cloud Connect for each business unit

Use a Service Cloud partial copy sandbox to provide better performance than a developer pro sandbox as well as a normal sandbox

A Solution Architect is working on a project that will use Service Cloud and Marketing Cloud. The company is concerned about its service agents' productivity, since they will sometimes also require access to Marketing Cloud. The company wants the Solution Architect to implement a solution that lets agents authenticate and access all systems with the least possible clicks. The company wants agents to confirm their identity using multi-factor authentication (MFA) upon logging in to either system.Which three activities does the Solution Architect need to complete in order to meet the company's requirements?Choose 3 answers

Enable SSO on both Service Cloud and Marketing Cloud.

Define which system is acting as an identity provider (IDP).

Enable MFA on the identity provider (IDP).

Enable SSO on both Service Cloud and Marketing Cloud.

Define which system is acting as an identity provider (IDP).

Configure Marketing Cloud Connect,

Enable Active Directory Federation Services (ADFS) and Salesforce Event Monitoring on the identity provider (IDP).

Enable MFA on the identity provider (IDP).

A company Is implementing B2C Commerce, Service Cloud, and Marketing Cloud. The company Is based in Europe and needs to be compliant with GDPR.Which two design implementations should a Solution Architect use to ensure GDPR compliance?Choose 2 answers

Use a Salesforce record ID as a single unique identifier to apply across channels and clouds

Set field-level encryption across B2C Commerce, Marketing Cloud, and Service Cloud

Use email addresses, SMS, or other channel addresses as the contact key {subscriber key) in Marketing Cloud

Use a Salesforce record ID as a single unique identifier to apply across channels and clouds

Set tracking site preference for each storefront

Set field-level encryption across B2C Commerce, Marketing Cloud, and Service Cloud

A salesperson needs to know which subscription a customer has subscribed to or unsubscribed from when reviewing their account in Sales Cloud. However, Marketing Cloud needs to honor the unsubscribe action when it sends out emails.Which two steps should a Solution Architect take to meet these requirements?Choose 2 answers

Create a custom preference center that updates the records in Sales Cloud.

Implement the Marketing Cloud Connector to ensure the unsubscribe data is synced from Sales Cloud.

Create a Journey activity to update the records in Sales Cloud.

Create a custom preference center that updates the records in Sales Cloud.

Use the out-of-the-box preference center in Marketing Cloud.

Implement the Marketing Cloud Connector to ensure the unsubscribe data is synced from Sales Cloud.

A global pharmaceutical company wants to roll-out online shopping for customers in multiple countries and needs a quick return on investment (ROI). The company is considering how to market products from prenatal vitamins to drug therapies that improve neonatal outcomes.Each country has its own regulations around marketing and online sales. Some countries may not allow marketing to Individuals, but will allow marketing to healthcare providers and have different regulations for various channels and touchpoints. In some countries, they are allowed to use curated social content tor product ratings and discussions. In addition, branding Is uniquely defined In each country so the company would like to combine ecommerce with existing content management systems.What strategy should a Solution Architect recommend to solve these needs?

Headless BZC Commerce. LINK cartridges. SFRA-style development with Heroku and MuleSoft.

B2C Commerce, Marketing Cloud, and Experience Builder with multi-Currency and translation workbench.

Headless BZC Commerce. LINK cartridges. SFRA-style development with Heroku and MuleSoft.

Multi-org approach with Partner and Customer Communities, B2C Commerce, Heroku, and Mulesoft for SFKA-style development.

Multi-org approach with Service Cloud, LINK cartridges and translation workbench, and Partner and Customer Communities.

A company has 2,000 customers and currently services them using a call center and spreadsheets. Because of the lack of systems there is no ability to track how successful agents are. In addition, their ordering system cannot be easily accessed by service agents costing valuable time and hurting customer satisfaction.What are two reasons a connected B2C Solution can add value to the company?Choose 2 answers

Allows agents to more easily access customer data to better support customers when they call in

Allows agents to use SSO to log into B2C Commerce and Service Cloud using the same credentials

Provides a better interface for agents using Service Cloud and B2C Commerce with Heroku

Allows agents to more easily access customer data to better support customers when they call in

Allows agents to use SSO to log into B2C Commerce and Service Cloud using the same credentials

Increases spend ROI as fewer service agents will be needed, which can allow for more sales agents

An organization that has B2C Commerce, Marketing Cloud, and Service Cloud has separate support teams that work with customers based on their tier level. Tier levels are based on the amount of money a customer spends. The organization wants incoming support cases to automatically route to the correct team based on their tier level.Which two options should a Solution Architect configure to accomplish this?Choose 2 answers

Case routing can be configured by configuring Service Cloud's omni-channel routine feature to route cases to support teams based on the tier level of the customer submitting the case and the availability of agents supporting each tier level.

Tier levels must be calculated regularly and attributed to Contact records in Service Cloud so that the tier level can be leveraged by Service Cloud's omni-channel routing feature and synchronized back to B2C Commerce and Marketing Cloud.

Service Cloud can be extended with customer flows and Lightning Web Components to create a separate support process specifically designed for customers that are attributed a tier level.

Tier levels must be calculated and attributed to customers in Marketing Cloud and then propagated to Service Cloud so that they can be used to inform how cases are routed to teams. Marketing Cloud must integrate with B2C Commerce to leverage purchase data necessary for these calculations.

Case routing can be configured by configuring Service Cloud's omni-channel routine feature to route cases to support teams based on the tier level of the customer submitting the case and the availability of agents supporting each tier level.

Tier levels must be calculated regularly and attributed to Contact records in Service Cloud so that the tier level can be leveraged by Service Cloud's omni-channel routing feature and synchronized back to B2C Commerce and Marketing Cloud.

An insurance company needs the ability to relate contacts to their workplace to track which services are paid by the employee benefits. Contacts receive emails to notify them of new policy offerings. Agents also need to relate adults in the same household who share access to financial resources and policy information to sign them up for the right policies. Adjusters need the ability to see and respond to claims from anyone in the household. Independent agents need daily access to customer data as well. Customers also need periodic access to claims and policy information for their household. The company also wants to track what data searches are performed by agents and adjusters on the platform to analyze their work.Which products should a Solution Architect recommend in addition to Insurance for Financial Services and Experience Cloud to meet these needs?

Shield and Event Monitoring Analytics App, Pardot

Digital Engagement, Shield with Splunk, Social Engagement Studio

REST API Event Monitoring and Tableau CRM, Marketing Engagement Studio

Salesforce Field Service, Shield Encryption at rest. Digital Engagement

Northern Trail Outfitters (NTO) wants to consolidate various legacy commerce platforms into one centrally-managed platform on B2C Commerce. The IT department has been working extensively with web frameworks (such as React and Angular) in recent years and wants to leverage the benefits of B2C Commerce, but maintain the flexibility of the user experience using headless commerce.Which three considerations, beyond user experience, should a Solution Architect consider before confirming a headless approach?Choose 3 answers

Additional infrastructure (for example Heroku servers) may be required to host the application

Features that are available by default in the Storefront Reference Architecture (SFRA) app will need to be custom built in custom frameworks

Available Service, Marketing, and LINK accelerators may not work without modifications when using a headless approach

Additional infrastructure (for example Heroku servers) may be required to host the application

Features that are available by default in the Storefront Reference Architecture (SFRA) app will need to be custom built in custom frameworks

Developers will still be required to use the Commerce SDK for security purposes

Available Service, Marketing, and LINK accelerators may not work without modifications when using a headless approach

Developers familiar with the web frameworks (React, Angular) will be familiar with the framework used by B2C Commerce

A global merchant plans to use B2C Commerce, Service Cloud, and Marketing Cloud to support the shopper experience. They also plan on using Marketing Cloud Connect to integrate Service and Marketing Clouds and the Service Cloud Connector for B2C Commerce. The customers will receive SMS messages through Mobile Connect. One of the key requirements is to enable consent and profile management across the clouds.Which two recommendations should a Solution Architect make as part of the solution?Choose 2 answers

SMS opt-in will sync with Service Cloud when contact ID is the subscriber key in Marketing Cloud

Profile changes in B2C Commerce will sync to Service Cloud when person accounts are used

SMS opt-in will sync with Service Cloud when contact ID is the subscriber key in Marketing Cloud

Service Cloud profile data can be configured to sync to the Marketing Cloud profile center

Profile changes in B2C Commerce will sync to Service Cloud when person accounts are used

Shopper consent in B2C storefronts will sync to Service Cloud when person accounts are used

A company is seeing an increased volume of customers browsing for higher-value items, as well as longer consideration times before customers place orders based on what is in their shopping carts.What are two tactics that a Solution Architect could recommend to increase checkouts and decrease the time from adding items to completing a checkout?Choose 2 answers

Enable customer service agents to enroll customers in an Abandoned Cart Journey in Marketing Cloud if an interaction does not result in the processing of an order.

Monitor the cart items and time since it has been active in B2C Commerce and send a reminder and checkout incentive 18 hours after the cart was last modified.

Enable customer service agents to enroll customers in an Abandoned Cart Journey in Marketing Cloud if an interaction does not result in the processing of an order.

Enable customer service agents to update and complete a cart transaction on behalf of the customer.

When the cart value reaches a certain value, push a chat request to assist the customer with the checkout process.

Monitor the cart items and time since it has been active in B2C Commerce and send a reminder and checkout incentive 18 hours after the cart was last modified.

A university has several small departmental organizations scattered across different colleges. Each of which has its own finances, business processes, and strategies that are sometimes at odds. They would like to introduce a university-wide communications strategy that allows their recruitment team to market to potential students globally while allowing each department to recruit existing students for its own programs.What should a Solution Architect recommend to meet their needs?

Marketing Cloud with Enterprise Communication Strategy and a single Salesforce org with Connected Campus for consolidating existing departmental orgs

Marketing Cloud with multiple business units, Marketing Cloud Connect, and multiple existing Salesforce orgs

Marketing Cloud with multiple business units and a single Salesforce org with Divisions for consolidating existing departmental orgs

Marketing Cloud with Enterprise Communication Strategy, Marketing Cloud Connect, and multiple existing Salesforce orgs

Marketing Cloud with Enterprise Communication Strategy and a single Salesforce org with Connected Campus for consolidating existing departmental orgs

A multi-brand company uses B2C Commerce, Service Cloud, and Marketing Cloud and wants to deliver integrated customer experiences across all three products. The company has one B2C Commerce realm serving two storefronts, a Salesforce org, and a Marketing Cloud instance with a single business unit that leverages email address as a subscriber key. None of these Salesforce Clouds are integrated. The company is also interested in integrating with Customer 360 Data Manager.Which two Marketing Cloud implementation recommendations should a Solution Architect present to the company to adjust their architecture to adhere to Salesforce multi-cloud integration best practices?Choose 2 answers

Marketing Cloud should implement a second business unit and provide each B2C Commerce storefront with its own Marketing Cloud business unit.

Marketing Cloud must undergo a subscriber key migration with Salesforce Professional Services and select a subscriber key that aligns with Salesforce multi-cloud architecture best practices.

Marketing Cloud should serve as the Salesforce primary for customer profiles and leverage customer email addresses as a multi-cloud customer identifier.

Marketing Cloud should implement a second business unit and provide each B2C Commerce storefront with its own Marketing Cloud business unit.

Marketing Cloud must undergo a subscriber key migration with Salesforce Professional Services and select a subscriber key that aligns with Salesforce multi-cloud architecture best practices.

B2C Commerce should integrate with Marketing Cloud and create a Marketing Cloud Contact when a B2C Commerce customer registers or places an order via the storefront.

A service organization has a long lifecycle for customers that start as a lead and move through opportunity to active and former customer states. The organization wants to use Sales Cloud and Marketing Cloud as their core customer engagement platforms.Which two considerations should a Solution Architect keep in mind when setting up this multi-cloud use case?Choose 2 answers

Set up the contact object with a specific record type 'Lead' that mimics the standard lead object to prevent the duplicate contact from being created in Marketing Cloud.

Ensure that when a lead is converted to a contact that the Lead ID is mapped to a custom field on the Contact to be used as the referenced with the Subscriber ID in Marketing Cloud and avoid duplicate records.

Set up the contact object with a specific record type 'Lead' that mimics the standard lead object to prevent the duplicate contact from being created in Marketing Cloud.

Allow both the lead record to generate a contact in Marketing Cloud and the contact record to generate a contact in Marketing Cloud.

Enable the 'Prevent Duplicates for Lead Conversion' setting when configuring Marketing Cloud Connect to prevent converted contacts from generating a duplicate contact.

Ensure that when a lead is converted to a contact that the Lead ID is mapped to a custom field on the Contact to be used as the referenced with the Subscriber ID in Marketing Cloud and avoid duplicate records.

A company had strong new-customer growth for the year but has noticed that lifetime value has been declining. They want to run automated re-engagement campaigns with customers who made purchases in the last 24 months but are unsure of where to start. They have Service Cloud, Marketing Cloud, and B2C Commerce implemented and recently began using Tableau CRM (formerly Einstein Analytics).Which two recommendations should a Solution Architect provide to the company to improve the success of the automated campaign? Choose 2 answers

Configure Einstein Retargeting Recommendations in Marketing Cloud to automate segment generation for Journey Builder

Consider using Einstein Discovery to generate a retargeting score representing likelihood to purchase in the next three months

Configure Einstein Retargeting Recommendations in Marketing Cloud to automate segment generation for Journey Builder

Use SMS as a channel due to its significantly higher engagement rate as compared to email

Generate personalized coupon codes in B2C Commerce and send them through Marketing Cloud to be able to effectively track impact of campaigns

Consider using Einstein Discovery to generate a retargeting score representing likelihood to purchase in the next three months

Refer to the exhibit. A company plans to adopt Salesforce for a number of their needs, including an internal CRM, a public B2C Commerce storefront with order management functionality, and an extensible API framework to integrate with other systems, as well as marketing automation. The overall system landscape of the proposed solution is shown above.Which three considerations are important for this scenario? Choose 3 answers

The Salesforce Platform can be used for customer master and consent management, or it can Integrate with a third-party Master Data Management system.

Order Management System (OMS) is a B2C Commerce product but it does not run natively on the core Salesforce Platform.

Salesforce products, including Sales Cloud, Service Cloud, Experience Cloud, and Order Management System (OMS) run on the same physical platform and share a common data model.

The Salesforce Platform can be used for customer master and consent management, or it can Integrate with a third-party Master Data Management system.

Tableau requires MuleSoft in order to access data outside of the Salesforce Platform.

Order Management System (OMS) is a B2C Commerce product but it does not run natively on the core Salesforce Platform.

Salesforce products, including Sales Cloud, Service Cloud, Experience Cloud, and Order Management System (OMS) run on the same physical platform and share a common data model.

Marketing Cloud enables personalization, journey orchestration, and cross-channel messaging.

A company uses Salesforce to store accounts and contacts. All users have switched to the Lightning Experience user interface. The Account Hierarchy feature is used extensively to relate companies to their subsidiaries. A Solution Architect finds that the data migration process is creating duplicate contacts with different primary accounts.Which two options can the Solution Architect use to ensure that there is only a single contact for a particular person across all the subsidiaries of a company?Choose 2 answers

Third-party application or AppExchange tool

A company wants to add Salesforce Order Management to their existing B2C Commerce, Service Cloud, and Sales Cloud integration. Their current sales process lets sales reps build quotes, create orders, and process reduction orders for refunds as part of their sales channel workflow. Their B2C Commerce order objects also include multiple custom attributes that the merchant's current Order Management System uses to allocate orders to the correct distribution center for fulfillment.When enabling Salesforce Order Management, what potential concerns will the merchant need to work through?

Salesforce Order Management does not allow for fulfillment rules across multiple distribution centers without the use of an AppExchange package or custom Apex triggers.

Reduction Orders and Order Management change orders conflict if both are enabled in the same Org and require the use of Record Types and Apex Triggers or Validation Rules to avoid conflicts.

Custom attributes on B2C Commerce Orders are not natively supported for Salesforce Order Management integrations and require custom Apex development to handle mapping.

Salesforce Order Management integrates natively with B2B Commerce when both products reside within the same Org but requires the use of a customizable B2C Commerce cartridge to import data from a B2C Commerce instance.

A company currently uses B2C Commerce and Service Cloud for one of its storefronts. They are now considering implementing the 'Order on Behalf of flow. Which consideration must a Solution Architect keep in mind while implementing the 'Order on Behalf of flow?

The Service Cloud Connector is not available for guests or anonymous storefront shoppers. Use Order on Behalf with registered B2C Commerce customer accounts.

The Service Cloud Connector enables data synchronization through SOAP services using Service Cloud and B2C Commerce. REST services are not available for such data synchronization needs.

The Service Cloud Connector does not require B2C Commerce to be registered as a remote site as long as the Service Cloud org and B2C Commerce realm are in the same geographic region.

The Service Cloud Connector can work with any valid Service Cloud user. There is no specific need for an Integration User with administrative rights.

Northern Trail Outfitters (NTO) wants to use Salesforce as a front end for creating accounts using the lead-to-opportunity process. When an opportunity is closed or won, an order must be created in the ERP, which manages orders. The organization has an Enterprise Service Bus (ESB) that supports the CometD protocol.Which two integration approaches or steps should a Solution Architect recommend for this scenario?Choose 2 answers

Define a new platform event in Salesforce and then create a Process Builder process to publish a platform event when the opportunity status changes to Closed-Won.

Enable ESB to subscribe to the platform event using the CometD protocol and notify the back-end ERP system to create the order asynchronously.

Define a new platform event in Salesforce and then create a Process Builder process to publish a platform event when the opportunity status changes to Closed-Won.

Enable ESB to publish to the platform event using the CometD protocol and notify the back-end ERP system to create the order synchronously.

Define a new platform event in the back-end system for the order details and then create a Process Builder process to initiate the platform event when the opportunity status changes to Closed-Won.

Enable ESB to subscribe to the platform event using the CometD protocol and notify the back-end ERP system to create the order asynchronously.

A customer service team raised a new business requirement that requires a multi-cloud solution design between B2C Commerce, Service Cloud, and Marketing Cloud. A Solution Architect has been hired to lead the design of the multi-cloud solution.Which two actions should the Solution Architect take to accurately capture requirements and deliver the solution overview?Choose 2 answers

Include functional subject matter experts and technical resources across multiple discovery workshops, grouped by business function to ensure all requirements are captured.

Conduct discovery workshops and upon completion present the solution back to the design authority or executive stakeholders to validate the solution.

Include functional subject matter experts and technical resources across multiple discovery workshops, grouped by business function to ensure all requirements are captured.

Conduct discovery workshops and upon completion present the solution back to the design authority or executive stakeholders to validate the solution.

Conduct discovery workshops to create a user acceptance testing document and invite business owners, each cloud technical architect, and implementation development team.

Include the customer service team so that they can provide detailed user stories prior to the discovery workshops.

A multi-brand company uses B2C Commerce, Service Cloud, and Marketing Cloud and is seeking an order management solution. They process 2,000 orders per hour across their brands. The company has one B2C Commerce realm, two Salesforce core orgs, and two Marketing Cloud business units. The company is choosing between these three options for an order management tool:* Build an order management solution in B2C Commerce using order management APIs* Purchase Salesforce Order Management* Build a custom order management solution using their own development teamWhich three statements should a Solution Architect use to support using the Salesforce Order Management solution?Choose 3 answers

B2C Commerce order management does not support complex or advanced use cases.

The existing Service Cloud implementation team could extend the Salesforce Order Management product to the existing org.

Salesforce Order Management shares the same database with Service Cloud while other solutions need to build additional integration.

Salesforce Order Management synchronizes orders to and from B2C Commerce, which essentially replaces the Service Cloud Connector.

B2C Commerce order management does not support complex or advanced use cases.

The existing Service Cloud implementation team could extend the Salesforce Order Management product to the existing org.

Salesforce Order Management is a productized connector solution between B2C Commerce and Service Cloud; orders will be synchronized from the client B2C Commerce realm to multiple Salesforce Orgs without the need for customization.

Salesforce Order Management shares the same database with Service Cloud while other solutions need to build additional integration.

A university is considering using Experience Cloud so its students can interact with advisors who have Service Cloud licenses. The university would like to offer the easiest path for existing students to log in while still maintaining security. They have an on-premises Active Directory identity provider and use Google Workspace (formerly known as G Suite) for student email addresses.What should a Solution Architect recommend?

Implement Social Sign On with Openld Connect and Google Workspace as Auth Provider.

Implement Active Directory and Salesforce Identity for SAML delegated Single Sign On.

Implement Aloha template for students to access email with Salesforce Authenticator app.

Implement OAuth 2.0 authentication protocol with Google Workspace as Service Provider.

A company wants to send a coupon code to VIP customers who have abandoned their cart. The company also wants to track email open and forward count, as well as disable the coupon code after a single use.Which set of platforms and native services should a Solution Architect recommend to satisfy these requirements?

Marketing Cloud for customer segmentation; B2C Commerce for creation of coupon codes; B2C Commerce and Marketing Cloud functionalities to send abandoned cart emails; Marketing Cloud to track email opens and forwards.

Service Cloud for customer segmentation; third-party service for creation of coupon codes; B2C Commerce and Marketing Cloud functionalities to send abandoned cart emails; Service Cloud to track email opens and forwards.

Marketing Cloud for customer segmentation; B2C Commerce for creation of coupon codes; B2C Commerce and Marketing Cloud functionalities to send abandoned cart emails; Marketing Cloud to track email opens and forwards.

B2C Commerce for customer segmentation; Service Cloud for creation of coupon codes; B2C Commerce and Marketing Cloud functionalities to send abandoned cart emails; Service Cloud to track email opens and forwards.

Marketing Cloud for customer segmentation; Service Cloud for creation of coupon codes; B2C Commerce to send abandoned cart emails; Tableau CRM to track email opens and forwards.

A company wants to integrate B2C Commerce and Marketing Cloud so that customers shopping online can be segmented for marketing campaigns like Abandoned Cart and Post Purchase Journeys.Which two actions are needed to enable an Abandoned Cart Journey?Choose 2 answers

Integrate product, order, and customer data feeds into Marketing Cloud Data Extensions

Implement the Marketing Cloud coilect.js through the storefront by using the Connector's reference implementation

Integrate product, order, and customer data feeds into Marketing Cloud Data Extensions

Integrate product, order, and customer data feeds into Service Cloud objects

Use Mulesoft to bring order and customer data feeds from B2C Commerce to Marketing Cloud

Implement the Marketing Cloud coilect.js through the storefront by using the Connector's reference implementation

A company is using both Service Cloud and B2C Commerce but they are not using Mulesoft or any other integration middleware and do not plan on adding that in the near future. However, there is a need to keep customer records in sync across both Service Cloud and B2C Commerce. When a change to the customer record in Service Cloud takes place, such as an updated customer name, the same customer record should be updated in B2C Commerce. Assume that there is a common ID that uniquely identifies the customer across the two systems.How should a Solution Architect deliver the desired functionality?

Develop a custom solution in Service Cloud to consume and communicate with B2C Commerce APIs

Send a platform event from Service Cloud and subscribe to the platform event in B2C Commerce using the built-in functionality

Develop a custom solution in Service Cloud to consume and communicate with B2C Commerce APIs

Send an Outbound Message from Service Cloud and catch and handle the Outbound Message using the B2C Commerce APIs

Use change data capture to send a message from Service Cloud and catch and handle the message using B2C Commerce Service Cloud Connector

Northern Trail Outfitters (NTO) hosts a customer care portal using Service Cloud. The portal uses Marketing Cloud for customer interaction for a number of use cases, including customer sign-up and updates on togged cases. NTO has decided that the connectors provided by Salesforce are not flexible enough for their needs, so they would like to explore a programmatic approach for doing so.Which two considerations should a Solution Architect point out to NTO as it moves forward to integrate the Service Cloud portal with Marketing Cloud for customer interaction? Choose 2 answers

NTO can use Marketing Cloud REST API for integrating with Service Cloud.

NTO can use Marketing Cloud SOAP API for integrating with Service Cloud.

NTO can use Marketing Cloud REST API for integrating with Service Cloud.

The Marketing REST API calls are asynchronous, with timeout values of 120 for non-tracking operations and 300 seconds for tracking and data retrieve operations.

The Marketing REST API uses XML request and response bodies and resource endpoints to support multi-channel use.

NTO can use Marketing Cloud SOAP API for integrating with Service Cloud.

A company actively uses CI/CO processes for their Service Cloud implementation and is adding Marketing Cloud and Marketing Cloud Connect to their architecture. Under the current setup each developer has their own developer sandbox for development. Developers merge their changes into a sandbox for QA regularly, then once every week changes are moved to staging, and from staging to production instances.Which set up should a Solution Architect propose to support this development approach considering costs and data segregation?

Set up one Marketing Cloud instance for production and create a Marketing Cloud sandbox to connect to each of the Service Cloud sandboxes

Set up one Marketing Cloud instance with a business unit for production and one business unit for testing that is connected to all Developer sandboxes

Set up one Marketing Cloud instance for testing and one for production, where the testing instance is connected to the staging sandbox

Set up one Marketing Cloud instance for each sandbox in Service Cloud

Set up one Marketing Cloud instance for production and create a Marketing Cloud sandbox to connect to each of the Service Cloud sandboxes

A company wants to Implement B2C Commerce and Service Cloud and connect the systems with their existing Instance of Marketing Cloud.Which two tactics should a Solution Architect recommend to model a customer across all three systems? Choose 2 answers

Migrate the Subscriber Key in Marketing Cloud to be the Service Cloud Contact or Person Account ID.

Using Service Cloud as a central point hold unique identifiers from all systems including the Service Cloud Contact or Person Account ID and B2C Commerce CustomerNo and Customer ID

Migrate the Subscriber Key in Marketing Cloud to be the Service Cloud Contact or Person Account ID.

Use Customer 360 Data Manager to assign the Global Party ID and use it as a primary key across all systems including the new Subscriber ID in Marketing Cloud.

Using Service Cloud as a central point hold unique identifiers from all systems including the Service Cloud Contact or Person Account ID and B2C Commerce CustomerNo and Customer ID

Send the Marketing Cloud Subscriber Key to Service Cloud and B2C Commerce to be held for reference.

Salesforce Certified B2C Solution Architect Practice Test 1

During discovery conversations an organization notes that they want to create a custom survey around their customer's preferences to help improve product recommendations, marketing journeys, and customer service upsell opportunities. They want to house the survey responses in their Salesforce ecosystem so they can run reports. They plan on having two teams manage the survey and change questions twice a year.

Which three questions should a Solution Architect ask to ensure they understand the requirements well enough to design an appropriate multi-cloud solution?

Choose 3 answers

Comment (0)

Salesforce Certified B2C Solution Architect Practice Test 1

Question

Salesforce Certified B2C Solution Architect Practice Tests

Practice Tests