1 - (Total Unified Profiles/ DSO profile)

1 - (Total Unified Profiles/ DMO profile)

1 - (Total Unified Profiles/ Data Stream profile)

Marketing Cloud Customer Data Platform creates a setup automations--------support data transfer between the two products by default----Bundle

All Business Units in the Marketing Cloud Account for which connected CDP

All Business Units in the Marketing Cloud Account with Email Activity

All Business Units in the Marketing Cloud Account

All Business Units in the Marketing Cloud Account for which connected CDP

Top level (Enterprise) Business Unit in the Marketing Cloud Account

Which of the following are correct connection options for Marketing and CRM connector in CDP (Choose 2)

Multiple CRM Orgs & One Marketing Cloud Enterprise Account to same CDP org.

One CRM Org & One Marketing Cloud Enterprise Account to the same CDP org

Multiple CRM Orgs & One Marketing Cloud Enterprise Account to same CDP org.

One CRM Org & One Marketing Cloud Enterprise Account to the same CDP org

Multiple CRM Orgs & Multiple Marketing Cloud Enterprise Accounts the same CDP Org

One CRM Org & Multiple Marketing Cloud Enterprise Account to the same CDP Orgm

What is the first step to setup and configure a marketing cloud customer data platform instance?(1)

Enable Salesforce CDP Admin permission set to the Salesforce CRM Org

Connect to the Marketing Cloud Account CDP is provisioned in

Complete the Salesforce CDP provisioning process

Connect to the Salesforce CRM Org CDP is provisioned in

Enable Salesforce CDP Admin permission set to the Salesforce CRM Org

CDP Admin has already configured the Salesforce CRM connector and setup data

How does Identity Resolution select attributes for Unified individuals when there is ---attribute----(Choose 1)

Create additional Contact Points

A banking customer wants bring banking data to calculate customer lifetime value using calculated insights. What is the correct data flow in CDP to create this insight to use in segmentation?

Create new Data Stream (DSO) -> Map Data Stream Object (DMO)-> Create Calculated Insights(CI) -> Use CI in segments

Create new Calculated Insights(CI) -> Map Data Stream(DSO) to CI -> Use CI in segments

Create new Data Stream (DSO) -> Create Calculated Insights(CI) -> Use CI in segments

Create Segment -> Create Calculated Insights(CI) -> Create new Data Stream (DSO) -> Use CI in segments

Create new Data Stream (DSO) -> Map Data Stream Object (DMO)-> Create Calculated Insights(CI) -> Use CI in segments

A Telecom company's customer has requested their personal data be deleted Customer data in -------following actions should be performed to submit a data deletion request inCDP?(Choose 1)

Update consent flag in the Marketing Cloud Engagement datastream to submit -----

Use consent API to request restriction of processing

Update consent flag in the Marketing Cloud Engagement datastream to submit -----

Update preferences and Consent in all Activation channels

Use Ingestion API to submitrestriction of processing

Which factors should be considered when using identity Resolution within Customer Data Platform (Choose 2)

CDP does not merge source records but instead creates a unified records that links all source records

Fuzzy value used to match source profiles are stored in unified profile

CDP does not merge source records but instead creates a unified records that links all source records

The unified individual ID is refreshed after each resolution and it can change over a period of time.

CDP only lets you create one identity resolution ruleset

Fuzzy value used to match source profiles are stored in unified profile

How can Customer Data Platform help marketers?

Create a first-party data strategy that is not dependent on third party data

Ingest and unify data from anywhere to reconcile customer identity

Create a first-party data strategy that is not dependent on third party data

Ingest and unify data from anywhere to reconcile customer identity

Create cross channel marketingmessages across Email, SMS, Push and other channel

Manage social media data including interactions across all major social platforms

What should a Marketer do first when implementing Salesforce CDP?

Obtain Cross-organizational buy-in

How can a Marketing Team member get Marketing Cloud Engagement profile attribute into Customer Data Platform? (Choose 1)

Map Email Studio Starter Data Bundle

Map MobileConnect Starter Data Bundle

Map MobilePush Starter Data Bundle

Map Data view '_EnterpriseAttribute' to CDP

Map Email Studio Starter Data Bundle

Which of the following statements about CDP's Web and Mobile Appconnector are True?

Mobile and Web SDK schema can be updated to delete an existing field

Any Data Streams associated with Web or Mobile connector app will be automatically owned -----

Tenant Specific Endpoint is auto-generated in CDP when setting up a Mobile or Web ap connectors

Mobile and Web SDK schema can be updated to delete an existing field

CDP admins can see the status of Web or Mobile connector app on the app details page

Any Data Streams associated with Web or Mobile connector app will be automatically owned -----

ActivationTarget auto configured after connected with the platform

Personalization through Interaction Studio

Which Steps should an administrator take if a successfully configured cloud storage data stream fails to refresh with a NO FILE FOUND error message?

Check permissions are configured for the CDP user

Check ifthe file exists in a specific S3 bucket

Check permissions are configured for the CDP user

Check if the Cloud Storage data source is enabled in CDP setup

Check permissions are configured for the S3 user

Check ifthe file exists in a specific S3 bucket

Salesforce Certified Customer Data Platform Practice Test 5

What are two options to stop a segment from publishing to an activation if it is no longer needed?

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Salesforce Certified Customer Data Platform Practice Test 5

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Salesforce Certified Customer Data Platform Practice Tests

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