Your marketing team sends a dairy newsletter to email subscribers.Your manager wants to see a visual heat map report displaying the area of the email body that receives the most clicks.What should you do in the marketing email Insights tab?

Select the Delivery category and download the heat map PDF file.

Select the Links category and take a screen capture of the heat map for your report

Select the Delivery category and download the heat map PDF file.

Gather the data from the Insights tab. then create a heat map image of the email highlighting the most-clicked regions.

Select the Interactions category and export to Microsoft Excel.

An IT solutions provider decided to host an onsite educational event for their customers. They create an event in Marketing Event Management with pass level registration and will not allow anonymous registrations.You need to convey to the IT solutions provider the actions that will be available to the event attendees after they create an account.Which two actions are allowed? Each correct answer presents a complete solution.NOTE: Each correct selection is worth one point.

Edit their registration phone number.

Assemble their own schedule from available sessions

Edit their registration phone number.

You created and published an event to a Microsoft Dynamics 365 Portal site. You need to restrict event registration to registered visitors only. What should you do?

Set the auto-redirect URl to a login page when the event page is accessed.

Allow multiple attendees registration.

Disable anonymous registration.

Enable must register indicator.

Set the auto-redirect URl to a login page when the event page is accessed.

You created a real-time marketing form for your organization.You need to publish the form where your customers can access It.Which two actions should you perform? Each correct answer presents a complete solution.NOTE: Each correct selection is worth one point.

Embed or inject the form through JavaScript code.

You are configuring attribution options for a Survey in Dynamics 365 Customer Voice - Data. The One response per person setting is currently disabled You need to enable the One response per person setting. Which configuration change should you perform?

Turn on the Only people in my organization can respond setting.

Turn on the Save invited participants as contacts setting.

Turn on the Accept responses setting

Turn on the Only people in my organization can respond setting.

Turn on the Save survey progress setting.

You need to create a customer journey template for the marketing team. The team will use the template to launch a promotional offer to customers in Denmark. Sweden, and Norway.What should you do?

Create a new Customer Journey Template, and use the localization option within the customer journey to dynamically send it based on a Contact's preferred language.

Create a new Customer Journey Template, and use Power Automate within the customer journey to dynamically send it based on a Contact's preferred Language.

Create a new Customer Journey Template, and clone customer journey to dynamically send it based he template so that it can be reused for another country/region and language

Create a new Customer Journey Template for each country/region, and change the language of each template to the desired language and make modifications.

Create a new Customer Journey Template, and use the localization option within the customer journey to dynamically send it based on a Contact's preferred language.

You are a Dynamics 365 Marketing functional consultant.You need to create a customer journey to capture responses. You complete all the configuration tasks in Dynamics 365 Marketing. However, upon monitoring the journey statistics you notice that nothing was triggered.What should you do to fix this issue?

Publish the journey to go-live.

Enable an audit trail to capture the events.

Enable logs to find the root cause.

You are working with Dynamics 365 Customer Insights - JourneysThe marketing department wants to know what information can be used to dynamically personalize email messages. Which two types of items can be placed in a message as dynamic values? Each correct answer presents a complete solution. NOTE: ach correct selection is worth one point.

Values from a specific Case record

Your marketing department uses Dynamics 365 Customer Instghts - Journeys to register and manage their marketing campaignsYou need to add the campaign table in the same site map as the new Customer Insights - Journeys features m order to allow marketing to work from a single app.What should you do after opening the marketing app?

From the app designer, open the site map designer, and add a subarea for the campaign table.

In the app designer, add the campaign table as a component.

From the app designer, open the site map designer, and add a subarea with the URL to the campaign table

In the app designer, add the campaign table as a component to the site map.

Your company recently collected contact information from booth visitors at an industry conference. After the conference, you create a customer journey that emails the new contacts, inviting them to a webmar.While your customer journey is still active, you want to identify reasons why some recipients fail to complete the journey.What are two steps you should take? Each correct answer presents part of the solution.NOTE: Each coned selection is worth one point.

View the Incomplete journeys report to determine the possible reasons.

Look for tiles in your journey that have logged users as Processing

View the Incomplete journeys report to determine the possible reasons.

View Insight > Stopped Contacts to see emails the system failed to send due to technical problems

Look for tiles in your journey that have logged users as Processing

Look for tiles in your journey that have logged users as Stopped

The default email footer for your organization is a content block that can be added by users when they create emails.You need to ensure that the content and layout of the footer CANNOT be changed by users after the content block is added to an email.What should you do?

Change the status of the content block to Draft after the content block is added to the email,

Set the Protected attribute in the content block settings.

Restrict the content block edit privilege in the users' security role.

Set the Protected attribute in the settings within the email templates.

You are deploying Dynamics 365 Customer Insights - Journeys. You need to update the settings within the preference center. What is available for configuration in the preference center?

Create customized subscription centers.

Add or remove a purpose so the preference center collects the right information.

In the weeks leading up to the holiday season, the marketing department sets up a new segment-based journey.The journey sends a marketing email to all wine enthusiasts who meet the following requirements:1, The wine enthusiasts have a recorded wine order against their contact record.2. The wine enthusiasts live in Europe.You need to ensure that newly added wine enthusiasts also receive this email automatically. How should you set up the segment?

Create a segment and set the refresh rate to Automatic Refresh.

Create a segment and set the refresh rate to Static Snapshot.

Create a segment and add a group through Behavioral data.

Create a segment and set the refresh rate to Automatic Refresh.

Create a segment and add contacts through a included members group.

You work for a non-profit organization where donations are registered and managed within the same Microsoft Power Apps environment where Dynamics 365 Customer Insights - Journeys is enabled and used. The donation table has a direct link to a contact record. When people cancel a donation, a reason is added through an option list.When a donation is cancelled and becomes deactivated, the donation team wants to trigger a real-time journey to send a confirmation and call-to-action for a single donation. To accomplish this, you work with the donation team and create the journey and a Microsoft Dataverse trigger for the donation table. However, there are some cancellation reasons that are NOT applicable and should NOT be included in the journey.You need to ensure that certain cancellation reasons are excluded and do NOT start a customer journey.What should you do?

In the creation step of the customer journey, add filter conditions to specify which cancellation reasons it should run on.

Create an exclusion segment of contacts that have donations with specific cancelation reasons. Add this segment to the real-time journey as an excluded segment.

Add an attribute tile in the real-time journey. Add filter conditions with the applicable cancelation reasons. Only add the email tile to the applicable branch.

On the Dataverse trigger, set the attribute that activates the trigger to the Status field instead of the Cancellation Reason field,

Your company's marketing department recently started using the built-in Microsoft Teams integration to create chats and collaborate between colleagues on the different entities in real-time marketing.in reviewing the feature, the marketing director tells you that members of the marketing team are unable to collaborate and create a connected chat when working on marketing forms within the Dynamics 365 Customer Insights - Journeys application.You need to explain why the team members are experiencing this behavior.What should you tell the marketing director?

Connected chats are only enabled for a specific set of default record types.

Connected chats must be specifically enabled for the marketing form entity from the Entity settings.

Connected chats must be specifically enabled for the marketing form entity from the Teams Chat settings.

Connected chats for non-default entities can only be set up from the Teams application.

You are configuring matching strategies.You need to define the matching strategies to capture leads uniquely by different forms.Which two configurations should you perform on the matching strategy record? Each correct answer presents part of the solution. NOTE: Each correct selection is worth one point.

Specify the email address as a matching attribute.

Specify the submitted form as a matching attribute.

Specify the email address as a matching attribute.

Specify the submitted form as a matching attribute.

Specify the form as the target.

Specify the marketing page as the target.

Microsoft MB-220 Practice Test 6 - Free Online Exam Prep & Questions

You are showing the marketing team how to measure campaign effectiveness with the built-in dashboards in Dynamics 365 Customer Insights - Journeys

A team member asks where they can find the metric that shows how many emails had at least one link selected, as a percentage of the total number of emails that were delivered as part of a customer journey.

You need to tell the team which section of the built-in aggregate channel analytics dashboard contains a key performance indicator (KPI) that provides this information.

Which section contains the relevant KPI?

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Microsoft MB-220 Practice Test 6

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Microsoft MB-220 Practice Tests

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