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Question 118 - Certified Education Cloud Consultant discussion

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University department staff members want to track communication efforts and attendance for the annual commencement ceremony. They need to report on the engagement results of different types of communication methods (email, printed invitations, and so forth).

Which of these features should the consultant recommend?

A.
Campaign Member Status
Answers
A.
Campaign Member Status
B.
Salesforce Inbox
Answers
B.
Salesforce Inbox
C.
Campaign Influence
Answers
C.
Campaign Influence
Suggested answer: A

Explanation:

The consultant should recommend Campaign Member Status as a feature to track communication efforts and attendance for the annual commencement ceremony and report on the engagement results of different types of communication methods for the university department staff members. Campaign Member Status is a feature that allows users to define and track the status or response of a campaign member for a specific campaign, such as Sent, Opened, Clicked, or Attended. Campaign Member Status can help the university department staff members track communication efforts and attendance for the annual commencement ceremony and report on the engagement results of different types of communication methods by using features such as custom statuses, member status values, or campaign reports. Salesforce Inbox, Campaign Influence, or Marketing Cloud are not features that can track communication efforts and attendance for the annual commencement ceremony and report on the engagement results of different types of communication methods for the university department staff members.

Reference:

https://help.salesforce.com/s/articleView?id=sf.campaigns_member_status.htm&type=5

https://trailhead.salesforce.com/en/content/learn/modules/campaign_basics/campaign_basics_member_status

asked 23/09/2024
Marcos Paulo da Natividade Ferreira
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