ExamGecko
Question list
Search
Search

List of questions

Search

Related questions











Question 48 - Certified Marketing Associate discussion

Report
Export

The marketing team at Cloud Kicks wants to set up a form on a landing page to collect contact information to a data extension in Marketing Cloud Engagement.

Which functionality should the associate use?

A.
Web Collect
Answers
A.
Web Collect
B.
MobileConnect
Answers
B.
MobileConnect
C.
Smart Capture
Answers
C.
Smart Capture
Suggested answer: C

Explanation:

When the marketing team at Cloud Kicks wants to set up a form on a landing page to collect contact information that feeds directly into a data extension in Marketing Cloud Engagement, the most appropriate functionality to use is Smart Capture. Smart Capture is a form tool available in Salesforce Marketing Cloud that allows users to easily create and customize forms to collect data from visitors on web pages or landing pages.

By using Smart Capture, the team can design forms that align with their branding and specific data collection needs, and directly link the form to a data extension where the collected contact information is stored. This seamless integration facilitates efficient data collection and management, enabling the team to quickly leverage the collected data for marketing campaigns and engagement activities.

asked 23/09/2024
Péter Szittya
43 questions
User
Your answer:
0 comments
Sorted by

Leave a comment first