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Question 21

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An Adobe Real-Time CDP Business Practitioner needs to exclude certain opt-out events from all segments used in off-site targeting by a company data governance policy enforcer.

Which type of data usage label should be applied to this data?

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Question 22

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A Real-Time CDP Business Practitioner is working with a client whose platforms are not adhering to data compliance measures. Which two must the practitioner use to enforce data governance for activating segments to platform destinations? (Choose two.)

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Question 23

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A Data Steward was recently hired to ensure data governance for a large insurance company. Which two roles will be part of their main job assignment? (Choose two.) A. Use data to design new customer experiences.

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Question 24

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A Real-Time CDP Business Practitioner is working on a case where there is a data governance policy violation on activating a segment to email targeting destination using a data field from dataset labeled as C4.Which two are recommended resolutions for this situation to maintain existing data governance policy? (Choose two.)

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Question 25

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A Real-time CDP Business Practitioner needs to send data to destinations. Per company policies, only datasets with indirectly identifiable data can be shared.

Dataset#1: Label = I1

Dataset #2: Label = I2

Dataset #3: Label = I2

Dataset #4: Label = 11

Which datasets shown can be shared?

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Question 26

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A Data Steward is asked to create a Data Governance framework.

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Question 27

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A retailer implements Adobe real-time CDP and is able to combine in-store purchase data with purchase data from their website using a phone number as the primary key.

Which two data segments targeted in paid campaigns will become more accurate and result in CPA uplift? (Choose two.)

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Question 28

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A retailer implements Adobe Real-Time CDP and is able to combine in-store purchase data with purchase data from their website using a phone number as the primary key. This retailer's primary business goal for this year is to acquire new customers. The primary KPI is return-on-ad-spend (ROAS).

For which use-case could segmentation meet the business goal?

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Question 29

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A financial services company with Adobe real-time CDP is able to combine data sources from their branches and online tools in real time to create one combined segment of recent account openers.

Which two strategic use cases should the financial services company explore when activating this new segment? (Choose two.)

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Question 30

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An Real-Time CDP Business Practitioner was tasked with building a report that monitored a dataflows Activation rate. Which type of Ingestion would the practitioner need to select within the Monitoring Dashboard to meet this requirement?

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