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Question 102 - Certified Marketing Cloud Account Engagement Specialist discussion

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Identify the paid search ad platforms for which Marketing Cloud Account Engagement has a native integration.

A.
Google AdWords
Answers
A.
Google AdWords
B.
Bing
Answers
B.
Bing
C.
Yahoo
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C.
Yahoo
D.
All of the Above
Answers
D.
All of the Above
Suggested answer: A

Explanation:

Marketing Cloud Account Engagement has a native integration with Google AdWords that allows you to track and measure the effectiveness of your paid search campaigns. You can link your AdWords account to Marketing Cloud Account Engagement and import cost data, conversions, and revenue information. You can also use Marketing Cloud Account Engagement to create landing pages and forms for your AdWords campaigns and track the prospects who click on your ads.Marketing Cloud Account Engagement does not have a native integration with Bing, Yahoo, or any other paid search ad platforms

asked 23/09/2024
Chuck Crouse
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