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Which list email report metric represents the total number of emails minus hard and soft bounces?
If the information in Salesforce differs from the information in Marketing Cloud Account Engagement, by default what information will be kept?
LenoxSoft has a yearly conference and is using a Pardot form on a computer tablet. What can a Pardot administrator enable the form in order to reset the form after each new submission?
A marketing user pauses an Engagement Studio program and adds a new recipient list. What will happen to the newly added prospects when the program is resumed?
Which two activities can automatically increase a prospects score using the default scoring model? Choose 2 answers
What step type should be used in engagement studio if a user wants to branch prospects down two paths based on actions taken on a marketing asset?
A marketing user has created an email content record using the enhanced Pardot email experience. How can they send this email in an engagement program?
A project is on day 3 of a step with a designated wait time of 5 days. The engagement studio program is then paused for 1 day and restarted. If the wait time for the step remain at 5 days, what day of the designated 5 days of wait time would the prospect be on when the program is restarted?
By default (using business accounts) Marketing Cloud Account Engagement creates new records as:
What is the expected behavior if an automation rule is NOT set to repeat?

Question 4 - Certified Marketing Cloud Account Engagement Specialist discussion

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By default Marketing Cloud Account Engagement will sync with what types of accounts in Salesforce?

A.
Contact Accounts
Answers
A.
Contact Accounts
B.
Lead Accounts
Answers
B.
Lead Accounts
C.
Persons Accounts
Answers
C.
Persons Accounts
Suggested answer: A

Explanation:

By default, Marketing Cloud Account Engagement will sync with contact accounts in Salesforce. Contact accounts are the standard account type in Salesforce, where each account can have multiple contacts related to it. Marketing Cloud Account Engagement can sync with contact accounts and their related contacts, leads, and opportunities. However, Marketing Cloud Account Engagement can also sync with person accounts in Salesforce, if they are enabled in your org. Person accounts are a special account type in Salesforce, where each account is also a contact. Marketing Cloud Account Engagement can sync with person accounts and their related opportunities, but not with leads. To sync with person accounts, you need to enable the option in the Salesforce connector settings in Marketing Cloud Account Engagement. For more details --->121314

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asked 23/09/2024
Arkadi Popov
40 questions
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