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Question 111 - Certified Marketing Cloud Account Engagement Specialist discussion

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The baseline grade will show on the prospect profile at all times.

A.
True
Answers
A.
True
B.
False
Answers
B.
False
Suggested answer: B

Explanation:

The baseline grade will not show on the prospect profile at all times. The baseline grade is the initial grade that Marketing Cloud Account Engagement assigns to all prospects before any adjustments are made based on their attributes. The baseline grade is D by default, but you can change it in your account settings. The baseline grade will only show on the prospect profile if the grade has not changed positively or negatively. Once the grade changes, the baseline grade will be replaced by the current grade. The current grade reflects the prospect's fit for your ideal customer profile based on the criteria you have set. You can view the grade history and the grade changes on the prospect profile. For more details --->111213

asked 23/09/2024
ahmed bin shehab
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