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Question 234 - Certified Sales Cloud Consultant discussion
Sales reps at Universal Containers receive leads that are generated from various channels. Lead quality varies greatly. Sales managers want the sales reps to focus on the leads most likely to result in a sale.
What should the consultant recommend to meet this requirement?
A.
implement a lead scoring strategy.
B.
Create list views to filter on each lead source.
C.
Implement lead assignment rules.
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