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Question 72 - Certified Sales Representative discussion

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A sales representative wants to foster team selling, increase customer satisfaction, and decrease customer attrition at a critical account.

Which business capability can help implement these goals?

A.
Territory Management
Answers
A.
Territory Management
B.
Account Planning
Answers
B.
Account Planning
C.
Account and Contact Management
Answers
C.
Account and Contact Management
Suggested answer: B

Explanation:

Account planning is the business capability that can help a sales representative foster team selling, increase customer satisfaction, and decrease customer attrition at a critical account. Account planning is the process of creating and executing a strategic plan for each key account, based on the account's goals, challenges, needs, and opportunities. Account planning helps the sales representative to align with the account team, understand the customer's business and industry, identify and prioritize the most valuable opportunities, and deliver personalized solutions that drive customer success and loyalty.Reference: [Sales Rep Training: Plan for Success], [Cert Prep: Salesforce Certified Sales Representative: Plan for Success]

asked 23/09/2024
Thomas Spring
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