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Question 40 - Certified Strategy Designer discussion
Cloud Kicks (CK) set a goal to improve the sustainability of its business in the coming year. A strategy designer on CK's team knows the importance of pushing for environmental impact in their latest designs.
What should they do to prepare to measure progress toward this goal?
A.
Create a journey map that extends into pre-purchase and post-use disposal to uncover unseen impacts of the product's lifecycle.
B.
Schedule a workshop with key product stakeholders to brainstorm 'how might this new product be more sustainable
C.
Only interview customers who value environmentalism to uncover needs from CK's desired customer base of ethical consumers.
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