Adobe AD7-E601 Practice Test - Questions Answers, Page 2

Which structure allows the engineer to apply usage labels to attributes?

A marketer wants the ability to send win-back messaging to consumers through Instagram ads based on their last purchase, whether it occurred on the organization's App, website, or in-store.

The marketer has the following data sources available to be imported:

• Member Hub

• Digital Order Line (DOL)

• Brick Mortar Order Line (BMOL)

• Clickstream

How should the Experience Platform be set up?

A company wants to create a new segment of current customers to advertise to them through Google's Display Network to encourage them to download an exclusive white paper. The company wants to limit this segment to only include customers after they have watched one video from the company's gated knowledge center, and who have contracts that expire in 3 months.

The company has mar-tech tools and services with which they track and communicate with clients:

• Adobe Analytics

• Adobe Experience Platform

• Adobe Campaign Standard

• Adobe Experience Manager

• CRM

• Google Adwords Account Which steps should the company take to advertise?

A retailer wants to create a segment of existing customers who have browsed the website in the past hour. The web activity is being sourced from Adobe Analytics in real-time streaming, and the customer list comes daily as batch from the CRM system.

Which segment should the engineer create to evaluate streaming?

A customer is bringing in data through the following AEP Source Connectors:

• HTTP Sink Connector via streaming for transaction data

• S3 Connector for their batch Profile data coming from a Data Lake Which segmentation evaluation is allowed9

A company launches a Facebook campaign with a custom landing page that was supposed to give a $50 voucher to customers who order within 2 hours of clicking on the link. The web developers forgot to add the tracking code to the checkout process, so the company does not know who ordered from the Facebook campaign-How should an engineer create the segment?

A)

B)

C)

D)

A company launches a Facebook campaign with a custom landing page that was supposed to give a $50 voucher to customers who order within 2 hours of clicking on the link. The web developers forgot to add the tracking code to the checkout process, so the company does not know who ordered from the Facebook campaign-How should an engineer create the segment?

A customer brings in their data from CRM and Data Lake sources daily through Adobe Experience Platform Sources. Which Segmentation(s) evaluation is allowed?

A credit union wants to create a segment based on all customers who currently have a home loan with the credit union, pay through auto pay, and have logged in within the last 2 weeks but do not have a credit card issued through the credit union.

Which criteria does the engineer need to create this segment?