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Google Google Ads Video Practice Test - Questions Answers, Page 2

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Question 11

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A marketing manager started a Video action campaign one month ago. Two weeks ago, they added InMarket and Custom Audiences to the campaign. Currently, they've spent 80% of the campaign budget.

What action would you recommend next to grow conversion volume?

Engage with website visitors by adding the Life Events audience type

Engage with website visitors by adding the Life Events audience type

Remove audience restrictions with run of network targeting

Remove audience restrictions with run of network targeting

Re-engage with existing customers by adding Custom Audiences.

Re-engage with existing customers by adding Custom Audiences.

Add Demographics Audiences to re-engage with existing customers.

Add Demographics Audiences to re-engage with existing customers.

Suggested answer: B
asked 24/03/2025
Gale Morgan
51 questions

Question 12

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A business owner wants to measure the unique reach and frequency in their awareness Video campaign.

What insight will they glean?

They'll get to see the terms people were searching for when seeing their ads

They'll get to see the terms people were searching for when seeing their ads

They'll evaluate media efficiency by measuring the share of impressions the user may have a chance to see.

They'll evaluate media efficiency by measuring the share of impressions the user may have a chance to see.

They'll see how many ads served to how people and how many times, across devices and formats.

They'll see how many ads served to how people and how many times, across devices and formats.

They'll measure lift and ad recall metrics, which arc closer to marketing goals than traditional metrics like clicks and impressions

They'll measure lift and ad recall metrics, which arc closer to marketing goals than traditional metrics like clicks and impressions

Suggested answer: C
asked 24/03/2025
Cornel Sasu
43 questions

Question 13

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Which of the following accurately describes a primary benefit of Video action campaigns?

They expand campaigns to run on more places, on and off YouTube. and drive more conversion* while still optimizing for the lowest CPV

They expand campaigns to run on more places, on and off YouTube. and drive more conversion* while still optimizing for the lowest CPV

They expand campaigns to run on more places, on and off You Tube, and drive more conversions while still optimizing for the lowest CPA

They expand campaigns to run on more places, on and off You Tube, and drive more conversions while still optimizing for the lowest CPA

They simplify campaigns to run on only on YouTube and drive more conversions while still optimizing for the lowest CPV.

They simplify campaigns to run on only on YouTube and drive more conversions while still optimizing for the lowest CPV.

They simplify campaigns to run on only on You tube and drive more conversions while stilt optimizing for the lowest CPA

They simplify campaigns to run on only on You tube and drive more conversions while stilt optimizing for the lowest CPA

Suggested answer: B
asked 24/03/2025
Salah Dabwan
51 questions

Question 14

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The marketing team for a wildlife conservation effort is setting up a Video action campaign to drive online donations on their website.

What actions should they take to achieve their goal?

Teal multiple variants of their ads, and make sure they're at least 10 seconds long

Teal multiple variants of their ads, and make sure they're at least 10 seconds long

Use only one version of their ad, and make sure it's at least 10 seconds long.

Use only one version of their ad, and make sure it's at least 10 seconds long.

Use only one version of their ad, and make ante its less than 10 seconds long

Use only one version of their ad, and make ante its less than 10 seconds long

Test multiple variants of their ads, and make sure they're less than 10 seconds long

Test multiple variants of their ads, and make sure they're less than 10 seconds long

Suggested answer: A
asked 24/03/2025
Donna Brown
45 questions

Question 15

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After relying on word-of-mouth marketing for years, a family-owned restaurant decides to try a Video campaign to attract catering contracts. They believe a leads campaign goal would be best for that marketing objective.

What other action should the restaurant take to make sure their campaign is effective?

They should use the contact form to ask where potential customers learned about the restaurant.

They should use the contact form to ask where potential customers learned about the restaurant.

They should ask their customers whether they've seen the videos

They should ask their customers whether they've seen the videos

They should enable Google Ads conversion tracking.

They should enable Google Ads conversion tracking.

They should cross-check their ad schedule against when they received leads

They should cross-check their ad schedule against when they received leads

Suggested answer: D
asked 24/03/2025
Suraj Porwal
43 questions

Question 16

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A company is looking to grow consideration of their products in their potential customers' purchase cycles.

Why is a Google Video campaign an appropriate method to meet their goals?

Because online video lets consumers quickly compare similar businesses at once.

Because online video lets consumers quickly compare similar businesses at once.

Because online video lets consumers browse large product and service inventories they may want to purchase form.

Because online video lets consumers browse large product and service inventories they may want to purchase form.

Because consumers use online video for information gathering before making a purchase

Because consumers use online video for information gathering before making a purchase

Because consumers use online video to seek out the best deals on specific products and services.

Because consumers use online video to seek out the best deals on specific products and services.

Suggested answer: C
asked 24/03/2025
frederic Morteau
38 questions

Question 17

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An account manager is setting up a new Google Video campaign with an awareness goal, and they see Google Video partners as an option

Why is it a good idea for them to opt into Google Video partners7

It'll give thorn access to audiences on the You lube mobile homepage

It'll give thorn access to audiences on the You lube mobile homepage

It'll extend the reach of video ads to a collection of leading publisher sites and apps

It'll extend the reach of video ads to a collection of leading publisher sites and apps

It'll give them access to more engagement metrics lo measure the impact of the campaign. O D. It'll extend the reach of video ads to YouTube Live streaming and Premieres.

It'll give them access to more engagement metrics lo measure the impact of the campaign. O D. It'll extend the reach of video ads to YouTube Live streaming and Premieres.

Suggested answer: B
asked 24/03/2025
Chad Remick
40 questions

Question 18

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What Google Video marketing objective connects to the goal of people thinking about your brand in decision-making moments?

Awareness

Awareness

Perspective

Perspective

Consideration

Consideration

Action

Action

Suggested answer: C
asked 24/03/2025
megat ilham
40 questions

Question 19

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An account manager is setting up a Video campaign to grow consideration.

What ad formats should they expect to run?

Skippable in-stream ads and bumper ads

Skippable in-stream ads and bumper ads

Non skippabte in -stream ads and mastheads

Non skippabte in -stream ads and mastheads

Non-skippable in-stream ads and in feed video ads

Non-skippable in-stream ads and in feed video ads

Skippable in stream ads and in-feed video ads

Skippable in stream ads and in-feed video ads

Suggested answer: D
asked 24/03/2025
Fednol Presume
39 questions

Question 20

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You're using Custom Audiences for a Video action campaign. How can you get the most value from that audience solution?

By using 10 to 15 of the highest convening key words from your Search campaign.

By using 10 to 15 of the highest convening key words from your Search campaign.

By disabling non skippable in-stream ads.

By disabling non skippable in-stream ads.

By implementing automatic placements from your existing Display campaign

By implementing automatic placements from your existing Display campaign

By setting bumper ads as your preferred ad format for the campaign

By setting bumper ads as your preferred ad format for the campaign

Suggested answer: A
asked 24/03/2025
Michael Love
33 questions
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