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Google Google Ads Video Practice Test - Questions Answers, Page 2

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List of questions

Question 11

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A marketing manager started a Video action campaign one month ago. Two weeks ago, they added InMarket and Custom Audiences to the campaign. Currently, they've spent 80% of the campaign budget.

What action would you recommend next to grow conversion volume?

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Question 12

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A business owner wants to measure the unique reach and frequency in their awareness Video campaign.

What insight will they glean?

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Question 13

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Which of the following accurately describes a primary benefit of Video action campaigns?

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Question 14

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The marketing team for a wildlife conservation effort is setting up a Video action campaign to drive online donations on their website.

What actions should they take to achieve their goal?

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Question 15

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After relying on word-of-mouth marketing for years, a family-owned restaurant decides to try a Video campaign to attract catering contracts. They believe a leads campaign goal would be best for that marketing objective.

What other action should the restaurant take to make sure their campaign is effective?

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Question 16

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A company is looking to grow consideration of their products in their potential customers' purchase cycles.

Why is a Google Video campaign an appropriate method to meet their goals?

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Question 17

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An account manager is setting up a new Google Video campaign with an awareness goal, and they see Google Video partners as an option

Why is it a good idea for them to opt into Google Video partners7

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Question 18

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What Google Video marketing objective connects to the goal of people thinking about your brand in decision-making moments?

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Question 19

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An account manager is setting up a Video campaign to grow consideration.

What ad formats should they expect to run?

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Question 20

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You're using Custom Audiences for a Video action campaign. How can you get the most value from that audience solution?

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Total 50 questions
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Related questions

An account manager is creating a forecast for an awareness Video campaign with the help of Reach Planner. Why should they use Reach Planner in the same account where they expect to run the planned campaign?
What audience solution would you use if you were building a Google Video campaign for a music school that wanted to grow consideration for a new class tailored to advanced musicians?
A business owner is interested in running an awareness Video campaign and wants to know whether the campaign shifted user perception or behavior toward their products. What measurement solution should they use to find this information and when should they implement it?
Which audience solution would you use to reach male users who are 18 to 24 years old with the help of a Google Video campaign?
An account manager is trying to determine a target cost-per-thousand impressions (tCPM) bid for their new awareness Video campaign, but they're unsure what to base the figure on. What's a valid way for them to determine the tCPM for the business new Video campaign?
For the last year, you've run a consideration Video campaign. Now you want to see evidence that your Investment was effective based on the number of times users actually clicked on your videos. What consideration measurement metric should you use?
You want to track conversions for your Video action campaign, but you're worried that your campaign won't track some conversions because many customers take extra time to make a final decision on their purchases. What conversion tracking best practice should you follow to make sure you accurately measure conversions?
A winery is preparing a Video action campaign intended to attract customers to their website for their holiday sale. Which of the following creative best practices should they implement to encourage consumer interaction?
After running a Google Video campaign for awareness with video ads that are 30 seconds long, you want to remarket to your audience with memorable, shorter video ads. What video ad format should you use to achieve this goal?
After running successful Search and Display campaigns to drive action, you've decided to run a Video campaign with the same objective. Why should you keep the Video campaign in the same account as the other campaigns?