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Google Google Ads Video Practice Test - Questions Answers, Page 3

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List of questions

Question 21

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What audience strategy should the account manager at a boat company use when creating their first Google Video campaign to reach people who are already interested in purchasing a boat?

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Question 22

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If you want to run a Video action campaign that reaches customers who already searched for specific key words on Google Search, which audience solution should you use?

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Question 23

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What measurement solution should you use to measure the share of views your audience will have a chance to see in your awareness Video campaign?

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Question 24

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If you want to generate leads for your business and it's your first time creating a Video action campaign, what ad formats should you expect to be used?

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Question 25

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A marketing manager wants to reach and engage with potential customers via a Google Video campaign.

What first step do they need to complete to get started?

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Question 26

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A Google Video campaign with 'brand awareness and reach' selected as the campaign goal automatically uses target cost-per-thousand impressions (tCPM) as the bidding strategy

How does that benefit the campaign?

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Question 27

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For a new awareness Google Video campaign that uses custom audiences, you're considering overlaying Demographics and Detailed Demographics with Custom Audiences.

Why should you keep the two audience solutions separate?

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Question 28

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You tried using Reach Planner to create a forecast for your new awareness Video campaign, but the campaign results were very different from the media plan numbers provided by the Reach Planner forecast.

Why did this mismatch occur between campaign results and forecast data?

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Question 29

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An account manager decides to use Custom Audiences for their new Video action campaign.

What implementation suggestion would you recommend?

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Question 30

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To find out how users' interactions with your video ads leads to product sales, what feature of Video action campaign would you use?

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Total 50 questions
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Related questions

An account manager is creating a forecast for an awareness Video campaign with the help of Reach Planner. Why should they use Reach Planner in the same account where they expect to run the planned campaign?
What audience solution would you use if you were building a Google Video campaign for a music school that wanted to grow consideration for a new class tailored to advanced musicians?
A business owner is interested in running an awareness Video campaign and wants to know whether the campaign shifted user perception or behavior toward their products. What measurement solution should they use to find this information and when should they implement it?
Which audience solution would you use to reach male users who are 18 to 24 years old with the help of a Google Video campaign?
An account manager is trying to determine a target cost-per-thousand impressions (tCPM) bid for their new awareness Video campaign, but they're unsure what to base the figure on. What's a valid way for them to determine the tCPM for the business new Video campaign?
For the last year, you've run a consideration Video campaign. Now you want to see evidence that your Investment was effective based on the number of times users actually clicked on your videos. What consideration measurement metric should you use?
You want to track conversions for your Video action campaign, but you're worried that your campaign won't track some conversions because many customers take extra time to make a final decision on their purchases. What conversion tracking best practice should you follow to make sure you accurately measure conversions?
A winery is preparing a Video action campaign intended to attract customers to their website for their holiday sale. Which of the following creative best practices should they implement to encourage consumer interaction?
After running a Google Video campaign for awareness with video ads that are 30 seconds long, you want to remarket to your audience with memorable, shorter video ads. What video ad format should you use to achieve this goal?
After running successful Search and Display campaigns to drive action, you've decided to run a Video campaign with the same objective. Why should you keep the Video campaign in the same account as the other campaigns?