Google Google Ads Video Practice Test - Questions Answers, Page 3

List of questions
Question 21

What audience strategy should the account manager at a boat company use when creating their first Google Video campaign to reach people who are already interested in purchasing a boat?
In Market
Demographics and Detailed Demographic
Life front
Affinity Audiences
Question 22

If you want to run a Video action campaign that reaches customers who already searched for specific key words on Google Search, which audience solution should you use?
Custom Audiences
In Market Audiences
Demographics and Detailed Demographics
Customer Match
Question 23

What measurement solution should you use to measure the share of views your audience will have a chance to see in your awareness Video campaign?
You should use Unique Reach and Frequency, which Is accessible by adding columns to your statistic
You should use Active View, which is accessible by adding appropriate columns to statistic tobies
You should use Active View, which is accessible only by contacting your Google team
You should use Unique Reach and Frequency, which is accessible by contacting your Google team
Question 24

If you want to generate leads for your business and it's your first time creating a Video action campaign, what ad formats should you expect to be used?
Skippable in stream ads and bumper ads
Skippable in b I ream ads and in-feed video ads
Non skippable in stream ads and bumper ads
Nonskippable in-stream ads and in-feed video ads
Question 25

A marketing manager wants to reach and engage with potential customers via a Google Video campaign.
What first step do they need to complete to get started?
Install a video code on their website
Link Google Ads to their YouTube channel.
Prepare a manual bidding strategy
Build a list of relevant keyword.
Question 26

A Google Video campaign with 'brand awareness and reach' selected as the campaign goal automatically uses target cost-per-thousand impressions (tCPM) as the bidding strategy
How does that benefit the campaign?
By optimizing bids to put the campaign's message in front of as many relevant people as possible
By creating as many impressions as possible in line with the tCPM.
By acquiring as many dicks as possible according to the daily budget that's been set.
By analyzing historical feedback and making adjustments to bids based on performance signals.
Question 27

For a new awareness Google Video campaign that uses custom audiences, you're considering overlaying Demographics and Detailed Demographics with Custom Audiences.
Why should you keep the two audience solutions separate?
In order to make sure the reach of the campaign won't become restricted
In order to avoid having the campaign not run at all
In order to prevent the average cost-per-view from increasing
In order to make sure there's no limit on the types of video formats served.
Question 28

You tried using Reach Planner to create a forecast for your new awareness Video campaign, but the campaign results were very different from the media plan numbers provided by the Reach Planner forecast.
Why did this mismatch occur between campaign results and forecast data?
Because you used React) Planner during the least optimal tune of day
Because you built a campaign that didn't match the plan settings in Reach Planner
Because React) Planner forecasts aren't compatible with Video campaigns for any marketing objective
Because Reach Planner forecasts aren't compatible with awareness campaigns.
Question 29

An account manager decides to use Custom Audiences for their new Video action campaign.
What implementation suggestion would you recommend?
Combine their Custom Audiences with Demographic Audiences in the same ad group
Use 10 to 10 15 of the best-converting key words from their Search campaigns.
Layer as many audience types as possible within the same ad group
Use five of their best-converting placements from their Display campaigns.
Question 30

To find out how users' interactions with your video ads leads to product sales, what feature of Video action campaign would you use?
Question