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A service provider has built a 'cooperative relationship' with a customer.

Which activity are they MOST LIKELY to use to validate the services that are provided?

A.
Review of costs of service provider technology upgrades
A.
Review of costs of service provider technology upgrades
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B.
Joint service reviews of achievements of service targets
B.
Joint service reviews of achievements of service targets
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C.
Continual tracking and analysis of the outcomes, costs, and risks
C.
Continual tracking and analysis of the outcomes, costs, and risks
Answers
D.
Ad-hoc joint service reviews of costs and benefits
D.
Ad-hoc joint service reviews of costs and benefits
Answers
Suggested answer: B

Explanation:

In a 'cooperative relationship,' the activity most likely to validate the services provided is 'Joint service reviews of achievements of service targets.' ITIL 4 suggests that cooperative relationships involve regular and collaborative reviews of service performance against agreed targets. This joint approach helps in aligning the service outcomes with the customer's expectations and fostering a cooperative spirit.

A customer is retiring a service and has terminated the contract for the service with the service provider. The service provider will continue to deliver other services to the customer.

Which activity should the service provider include in the plans to offboard the service?

A.
Providing information to users about how to contact the service desk
A.
Providing information to users about how to contact the service desk
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B.
Creating training schedules for users on how to use the service
B.
Creating training schedules for users on how to use the service
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C.
Identifying and making requests for outstanding payments for the service
C.
Identifying and making requests for outstanding payments for the service
Answers
Suggested answer: C

Explanation:

When offboarding a service, the service provider should include 'Identifying and making requests for outstanding payments for the service.' ITIL 4 specifies that offboarding activities should ensure that all financial and contractual obligations are settled before the service is fully retired. This includes resolving any outstanding payments, finalizing documentation, and ensuring a smooth transition for ongoing services.

A service provider has received information from market analysis which shows that there is strong demand for one of its products in countries in which it does not usually operate. Which activity should the service provider perform now?

A.
Understand and influence the behaviour of different user profiles
A.
Understand and influence the behaviour of different user profiles
Answers
B.
Handle improvement opportunities in a professional manner
B.
Handle improvement opportunities in a professional manner
Answers
C.
Produce a cost model that considers all the resources needed
C.
Produce a cost model that considers all the resources needed
Answers
D.
Evaluate pricing mechanisms to ensure they drive the desired behaviour
D.
Evaluate pricing mechanisms to ensure they drive the desired behaviour
Answers
Suggested answer: A

Explanation:

When a service provider identifies a strong demand for one of its products in new markets, the next step is to 'Understand and influence the behavior of different user profiles.' ITIL 4 emphasizes the importance of understanding customer and user profiles to tailor services and marketing strategies effectively. By understanding the behavior and needs of different user profiles in these new markets, the service provider can better position its product and influence purchasing decisions.

Which statement about the end-to-end customer journey is CORRECT?Which approach would be BEST aligned to the 'design thinking' methodology at this initial 'empathy' stage?

A.
It reflects an overall perception
A.
It reflects an overall perception
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B.
It involves optimizing touchpoints
B.
It involves optimizing touchpoints
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C.
It focuses on achieving outcomes
C.
It focuses on achieving outcomes
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D.
It represents a pre-determined path
D.
It represents a pre-determined path
Answers
Suggested answer: A

Explanation:

The correct statement about the end-to-end customer journey is that 'It reflects an overall perception.' ITIL 4 explains that the customer journey encompasses the entire experience a customer has with a service provider, from initial contact to final service delivery and beyond. It is about the overall perception and experience rather than just optimizing individual touchpoints.

An internal IT service provider does not have all the skills needed to create and deliver a new service, but could develop them with enough time. There are many external service providers who can provide this service. Which approach should the organization follow to decide if they should use the internal service provider or to source the service externally?

A.
Start by reviewing organizational policies for sourcing services, then identify the most important criteria for selecting a service provider, and use a 'decision matrix' to compare service providers
A.
Start by reviewing organizational policies for sourcing services, then identify the most important criteria for selecting a service provider, and use a 'decision matrix' to compare service providers
Answers
B.
Start by understanding the cost of procuring the service internally and externally, then ask internal and external service providers to complete a 'request for quotation1 documenting their preferred solution
B.
Start by understanding the cost of procuring the service internally and externally, then ask internal and external service providers to complete a 'request for quotation1 documenting their preferred solution
Answers
C.
Start by asking the internal service provider to develop the required skills, then use these newly developed skills to create and deliver the new service internally
C.
Start by asking the internal service provider to develop the required skills, then use these newly developed skills to create and deliver the new service internally
Answers
D.
Start by analysing and documenting the detailed service requirements, then ask external service providers to respond to a 'request for information1 documenting how they would deliver to these requirements
D.
Start by analysing and documenting the detailed service requirements, then ask external service providers to respond to a 'request for information1 documenting how they would deliver to these requirements
Answers
Suggested answer: A

Explanation:

The organization should 'Start by reviewing organizational policies for sourcing services, then identify the most important criteria for selecting a service provider, and use a 'decision matrix' to compare service providers.' ITIL 4 advises that when deciding whether to source a service internally or externally, it is crucial to consider organizational policies, identify key criteria for selection, and use a structured approach like a decision matrix to make an informed choice.


A service provider has a hard time receiving user's feedback.

Which of the following is NOT an appropriate solution to improve the situation?

A.
Add social media channels to monitor and provide fast feedback.
A.
Add social media channels to monitor and provide fast feedback.
Answers
B.
Respond to all feedback individually.
B.
Respond to all feedback individually.
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C.
Hand out rewards for feedback.
C.
Hand out rewards for feedback.
Answers
D.
Share the user's feedback on social media.
D.
Share the user's feedback on social media.
Answers
Suggested answer: D

Explanation:

Sharing user feedback on social media is generally not appropriate if the goal is to improve the volume and quality of feedback received from users. Feedback is often sensitive and can include criticisms or private information that users may not want publicly disclosed. Instead, it's better to focus on gathering and responding to feedback through more controlled and secure channels.

The ITIL 4 Drive Stakeholder Value module emphasizes 'Engage' activities, which include collecting and managing feedback to continuously improve service delivery. While adding social media channels (A) and responding to feedback individually (B) are good practices, publicly sharing feedback can breach user trust and discourage future feedback.

Handing out rewards for feedback (C) can be a positive reinforcement strategy to encourage more users to provide feedback, which can then be used to improve services. Sharing feedback publicly (D), however, risks misinterpreting the feedback, violating privacy, or deterring other users from providing honest feedback.

An investment bank has outsourced its customer care helpline. It is keen to introduce experience metrics into its Service Level Agreements (SLAs) with the service provider for the helpline. It has asked for a re-negotiation of the existing SLA.

Which is BEST example of an experience metric that can be included in the SLA?Which approach is being demonstrated by these examples?

A.
Availability of the helpline during agreed hours
A.
Availability of the helpline during agreed hours
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B.
Number of customer queries processed correctly
B.
Number of customer queries processed correctly
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C.
Number of calls processed concurrently
C.
Number of calls processed concurrently
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D.
Customer satisfaction with the helpline
D.
Customer satisfaction with the helpline
Answers
Suggested answer: D

Explanation:

The best example of an experience metric that can be included in the SLA is 'Customer satisfaction with the helpline.' ITIL 4 emphasizes that experience metrics focus on the end-user's perception of the service. Customer satisfaction is a direct measure of how the service is perceived by the users, making it a valuable experience metric to include in the SLA for a customer care helpline.

An organization's customers have historically been satisfied with the functionality and performance of its services. Recently, however, the organization is getting complaints about both the performance of the services and areas, such as sales and customer support. How can the organization BEST collect the information needed to address these complaints?

A.
Use feedback from service reviews to assess value realization
A.
Use feedback from service reviews to assess value realization
Answers
B.
Conduct satisfaction surveys after service interactions
B.
Conduct satisfaction surveys after service interactions
Answers
C.
Gather customer service performance metrics and map to SLAs
C.
Gather customer service performance metrics and map to SLAs
Answers
D.
Gather customer experience and service level metrics
D.
Gather customer experience and service level metrics
Answers
Suggested answer: D

Explanation:

The organization can best collect the information needed to address complaints by 'Gathering customer experience and service level metrics.' ITIL 4 highlights the importance of understanding both the technical performance (service level metrics) and the user's perception of the service (customer experience metrics). This holistic approach provides comprehensive insights into the areas of concern, helping the organization address both performance and customer support issues.

An organization has signed a contract to outsource its service desk function to a supplier. The organization wants to ensure that its customers and users will receive a seamless support service. Which activity would MOST help the organization at this stage?

A.
Creating criteria to use when shortlisting suppliers
A.
Creating criteria to use when shortlisting suppliers
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B.
Integrating supplier activities into organization's value streams
B.
Integrating supplier activities into organization's value streams
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C.
Defining strategy and principles for sourcing of resources
C.
Defining strategy and principles for sourcing of resources
Answers
D.
Improving the effectiveness of contract renewal
D.
Improving the effectiveness of contract renewal
Answers
Suggested answer: B

Explanation:

The activity that would most help the organization at this stage is 'Integrating supplier activities into the organization's value streams.' ITIL 4 emphasizes the importance of ensuring that outsourced services are seamlessly integrated into the organization's overall service delivery model. By aligning supplier activities with the organization's value streams, the organization can ensure that its customers and users receive consistent and seamless support services.

Which charging mechanism could cause the price of a service to change depending on the time of day?

A.
Differential charging
A.
Differential charging
Answers
B.
Cost
B.
Cost
Answers
C.
Cost plus
C.
Cost plus
Answers
D.
Market price
D.
Market price
Answers
Suggested answer: A

Explanation:

'Differential charging' is the charging mechanism that could cause the price of a service to change depending on the time of day. ITIL 4 describes differential charging as a method where pricing is adjusted based on factors such as demand, usage patterns, or time of day, which is often used to manage demand or optimize resource usage.

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