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Question 111 - Certified Data Cloud Consultant discussion

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A consultant notices that the unified individual profile is not storing the latest email address.

Which action should the consultant take to troubleshoot this issue?

A.
Remove any old email addresses from Salesforce CRM.
Answers
A.
Remove any old email addresses from Salesforce CRM.
B.
Check if the mapping of DLO objects is correct to Contact Point Email.
Answers
B.
Check if the mapping of DLO objects is correct to Contact Point Email.
C.
Confirm that the reconciliation rules are correctly used.
Answers
C.
Confirm that the reconciliation rules are correctly used.
D.
Verify and update the email address in the source systems if needed.
Answers
D.
Verify and update the email address in the source systems if needed.
Suggested answer: C

Explanation:

Understanding Unified Individual Profile:

The unified individual profile combines data from multiple sources to create a comprehensive view of each customer.

Issue with Latest Email Address:

If the latest email address is not being stored, the reconciliation rules, which determine how data from different sources is combined and updated, may be incorrectly configured.

Reconciliation Rules:

These rules define which data source has priority and how conflicts are resolved when combining data.

Ensuring that these rules are correctly configured is essential for maintaining accurate and up-to-date profiles.

Steps to Troubleshoot:

Navigate to the reconciliation rules settings in Salesforce Data Cloud.

Review the current rules to ensure the correct handling of email addresses.

Verify that the rules prioritize the most recent data and handle duplicates appropriately.

asked 23/09/2024
Kevin Margan
45 questions
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