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Question 1

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If the information in Salesforce differs from the information in Marketing Cloud Account Engagement, by default what information will be kept?

Question 2

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When an opportunity is created in Marketing Cloud Account Engagement from the sync with Salesforce, what campaign is set on the opportunity?

Question 3

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Opportunities in Salesforce must be tied to a Contact syncing with Marketing Cloud Account Engagement for them the opportunity to be created in Marketing Cloud Account Engagement.

Question 4

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By default Marketing Cloud Account Engagement will sync with what types of accounts in Salesforce?

Question 5

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By default (using business accounts) Marketing Cloud Account Engagement creates new records as:

Question 6

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You can set up Marketing Cloud Account Engagement yourself to sync with Person Accounts.

Question 7

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What could cause standard sync actions from occurring?

Question 8

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A project is on day 3 of a step with a designated wait time of 5 days. The engagement studio program is then paused for 1 day and restarted. If the wait time for the step remain at 5 days, what day

Question 9

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What type of Information do rule step types look for in engagement studio programs?

Question 10

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What is the difference between a visitor and a prospect?

Question 159 - Certified Marketing Cloud Account Engagement Specialist discussion

Which three activities can be used to trigger an increase or decrease in a prospect's score? (Choose three answers.)

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asked 23/09/2024

Kumail Alsinan

41 questions

Your answer: A B C D E

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