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Which list email report metric represents the total number of emails minus hard and soft bounces?
What step type should be used in engagement studio if a user wants to branch prospects down two paths based on actions taken on a marketing asset?
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Which two activities can automatically increase a prospects score using the default scoring model? Choose 2 answers
A project is on day 3 of a step with a designated wait time of 5 days. The engagement studio program is then paused for 1 day and restarted. If the wait time for the step remain at 5 days, what day of the designated 5 days of wait time would the prospect be on when the program is restarted?
A marketing user has created an email content record using the enhanced Pardot email experience. How can they send this email in an engagement program?
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By default (using business accounts) Marketing Cloud Account Engagement creates new records as:

Question 285 - Certified Marketing Cloud Account Engagement Specialist discussion

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Which Pardot feature should be used to track prospect access to a file hosted outside of Pardot?

A.
Page action
Answers
A.
Page action
B.
Landing Page
Answers
B.
Landing Page
C.
Custom redirect
Answers
C.
Custom redirect
D.
Engagement program
Answers
D.
Engagement program
Suggested answer: C

Explanation:

When tracking access to files hosted outside of Pardot, the best feature to use is a Custom redirect. This tool allows Pardot users to create trackable URLs which can then be used to direct prospects to external files. The interactions with these URLs are tracked, capturing data whenever a prospect accesses the link. This enables marketers to gather analytics on file access even when the content itself is not hosted within Pardot, providing valuable insights into prospect engagement with external resources.

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asked 23/09/2024
Jarlesi Bolivar
36 questions
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