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Question 216 - Certified Sales Cloud Consultant discussion
Each year, representatives from Universal Containers attend two major industry conferences that Generate a large volume of leads. A few months after leads have been converted to opportunities, the team wants to determine the return on Investment (ROI) for each industry conference.
Which solution should the consultant recommend?
A.
Create the Campaigns related list on the Lead page layout, and associate new leads with a Campaign.
B.
Create a mufti-select picklist, and ask representatives to select which conference (s) influence the lead.
C.
Create industry events as Campaigns, add leads as Campaign Members, and utilize Customizable Campaign influence.
D.
Create a Slack channel for each industry conference and mention this channel on all new leads.
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