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Question 254 - Certified Sales Cloud Consultant discussion

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The marketing team is using a separate platform for managing prospects and wants to hand off qualified prospects to the sales team.

How should the consultant meet this requirement?

A.
Recommend an integration with the marketing platform that creates leads in Sales Cloud.
Answers
A.
Recommend an integration with the marketing platform that creates leads in Sales Cloud.
B.
Create users for the marketing team so they can enter leads directly into Sales Cloud.
Answers
B.
Create users for the marketing team so they can enter leads directly into Sales Cloud.
C.
Recommend an integration with the marketing platform to Sales Cloud that generates tasks with lead information.
Answers
C.
Recommend an integration with the marketing platform to Sales Cloud that generates tasks with lead information.
Suggested answer: A

Explanation:

To meet the requirement of handing off qualified prospects from the marketing platform to the sales team, the consultant should recommend an integration with the marketing platform that creates leads in Sales Cloud. This integration ensures a seamless transfer of qualified leads from the marketing system to the sales system, enabling the sales team to follow up on these leads efficiently. Integrating the two platforms helps maintain data consistency and streamlines the lead management process.

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asked 23/09/2024
Rowan Cele
46 questions
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