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Question 21 - Certified Strategy Designer discussion

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A strategy designer is teaching a marketing team how to use the How Might We format for challenge framing.

What is the reason the statement should sav 'How might we' instead of 'How will we'?

A.
Marketing teams do not have the responsibility to drive design challenges.
Answers
A.
Marketing teams do not have the responsibility to drive design challenges.
B.
It allows the team to explore solutions without committing to one right away.
Answers
B.
It allows the team to explore solutions without committing to one right away.
C.
'Will' assumes the problem can be solved without due diligence.
Answers
C.
'Will' assumes the problem can be solved without due diligence.
Suggested answer: B

Explanation:

The How Might We format for challenge framing uses the word ''might'' instead of ''will'' because it implies a sense of possibility and curiosity, rather than certainty or obligation. It allows the team to explore solutions without committing to one right away, which encourages creativity and experimentation.

Reference: https://trailhead.salesforce.com/en/content/learn/modules/salesforce-strategy-designer-certification-prep/frame-challenges-with-how-might-we-statements

asked 23/09/2024
German Dario Jara
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