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Question 68 - Certified Strategy Designer discussion

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A consumer healthcare startup wants to collect data on patients' symptoms over time, and plans to research how to monetize this data.

How should a strategy designer counsel leadership in consideration of ethical implications for both the company and its patients?

A.
Perform user research with patients to understand their level of comfort of data being shared for monetization.
Answers
A.
Perform user research with patients to understand their level of comfort of data being shared for monetization.
B.
Facilitate a Consequence Scanning workshop before proceeding with any further investment.
Answers
B.
Facilitate a Consequence Scanning workshop before proceeding with any further investment.
C.
Research similar healthcare organizations about how they are monetizing patient data
Answers
C.
Research similar healthcare organizations about how they are monetizing patient data
Suggested answer: B

Explanation:

A strategy designer should counsel leadership in consideration of ethical implications for both the company and its patients by facilitating a Consequence Scanning workshop before proceeding with any further investment. A Consequence Scanning workshop is a method to identify and mitigate potential negative consequences of a product or service, such as privacy, security, or social issues. It involves mapping out the intended and unintended outcomes of the product or service, assessing their likelihood and severity, and devising actions to prevent or reduce harm. Performing user research or researching similar organizations may provide some insights, but they do not address the ethical implications in a systematic and proactive way.

asked 23/09/2024
jaimie lloyd
44 questions
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